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Signals & Stats
Daily Signals
The Viewpoint: The New Youth Club
Opened in April 2025, Moot is a membership-based youth space in northwest London redefining the concept of youth clubs for a generation seeking rea...
Travel
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Hospitality
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Youth
Daily Signals
The Space: Mad Swans ushers in a new era for golf and hospitality in the UK
Mad Swans is an innovative countryside destination by Longshot on the Mendip Hills in southwest England that opened in October 2025 to offer a fres...
Travel
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Sports
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Health And Wellness
Daily Signals
The Trend: Romantic Anarchy
Younger generations are rewriting the rules of romance – approaching love with equal parts idealism and irreverence.
Pop Culture
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Media
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Romance
Daily Signals
The Big Idea: Branding in the Age of Elasticity
As the Western world enters a time of cultural volatility and political division, brands face a choice: retreat, react or re-root.
Pop Culture
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Media
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Branding
Daily Signals
The Viewpoint: Trad Love and a 19th century foresight framework for romance
Pop Culture
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Media
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Dating
Daily Signals
The Space: Why Netflix’s restaurant residency in Las Vegas speaks to fandoms
Netflix expanding its entertainment empire into immersive dining in late 2025 with Netflix Bites Vegas, a year-long residency at MGM Grand in Las V...
Pop Culture
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Media
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Netflix
Daily Signals
The Campaign: Instagram champions creative risk-taking with star-studded global campaign
As Instagram approached its 15th anniversary, the platform has launched a new campaign spotlighting creativity on social media.
Pop Culture
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Media
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Entertainment
Daily Signals
The Trend: Phygital Fittings
Virtual try-ons are evolving from transactional tools into immersive, emotionally aware stages for exploration, self-expression and co-creation.
Retail
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Fashion
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Technology
Daily Signals
The Campaign: John Lewis celebrates 100 iconic products for its centenary
UK department store John Lewis marked 100 years of its Never Knowingly Undersold promise with a new multimedia campaign created by advertising comp...
Retail
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Advertising
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Branding
Daily Signals
The Viewpoint: Tactile Touchpoints
In a retail climate marked by economic anxiety and digital overload, the act of in-store customisation is emerging as a cultural salve, with shoppe...
Retail
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Customisation
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Craftsmanship
Daily Signals
The Space: ASOS Live redefines fashion shopping through creator-led video content
Online retailer ASOS has launched ASOS Live, a new video shopping experience designed to merge inspiration, content and commerce within its app.
Retail
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Fashion
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Technology
Daily Signals
The Big Idea: Six Storified Retail Environments
Storified retail crosses entertainment with hospitality to provide experiences that immerse visitors in emotive, local and cultural moments which d...
Retail
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Hospitality
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Storytelling
Daily Signals
The Trend: Women’s Sports Economy
Summer 2025 will be remembered as a landmark season, shaping the future for women’s sport. While star athletes such as British football player Chlo...
Sports
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Health
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Wellness
Daily Signals
The Big Idea: Muscle Longevity
Muscle health is emerging as the next frontier of longevity lifestyles, with consumers increasingly focused on building and preserving strength wel...
Health
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Wellness
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Sport
Daily Signals
The Campaign: Oura flips the script on ageing in new Give Us the Finger campaign
In June 2025, wearable health tracker Oura launched a campaign challenging cultural norms around ageing
Health
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Wellness
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Sport
Daily Signals
The Viewpoint: Democratising wellness
In 2025, Neko Health opened UK clinics in Manchester and London (Covent Garden and Shoreditch), with the latter becoming the brand’s new flagship l...
Health
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Wellness
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Sport
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