Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

Stat: US consumers turn to buy now, pay later for groceries amid recession fears

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Stat: US consumers turn to buy now, pay later for groceries amid recession fears

One in four Americans are now using buy now, pay later (BNPL) services to finance groceries, up from 14% last year, according to a recent LendingTr...
Retail : Finance : Food
Stat: Reproductive health inequalities exposed in England

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Stat: Reproductive health inequalities exposed in England

A new survey has revealed that more than a quarter (28%) of women in England are living with serious reproductive health issues such as endometrios...
Health And Wellness : Identities : Society
Stat: Workers under 24 years old drive return to the office

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Stat: Workers under 24 years old drive return to the office

Five years after lockdown reshaped hybrid working, younger employees are unexpectedly driving the return to the office.
Gen Z : Work : Health & Wellness
Stat: Circular fashion is gaining momentum in US luxury e-commerce

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Stat: Circular fashion is gaining momentum in US luxury e-commerce

Americans who purchase luxury apparel online are increasingly turning to circular fashion, according to new data from the Mastercard Economics Inst...
Sustainability : Fashion : Luxury
Stat: Kenya and Egypt lead Africa’s accelerating AI investment race

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Stat: Kenya and Egypt lead Africa’s accelerating AI investment race

New research from cybersecurity company Fortinet reveals that 85% of African businesses across five key markets plan to invest in AI within the nex...
Statistic : Stat : Egypt
Stat: Consumers are willing to pay more for brands they trust

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Stat: Consumers are willing to pay more for brands they trust

More than two-thirds of consumers in the US, the UK and Australia are willing to pay an average of 25% more for their favourite brands, according t...
Retail : Advertising And Branding : Value
Stat: Construction workers outpace financiers in crypto ownership 

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Stat: Construction workers outpace financiers in crypto ownership 

Cryptocurrency is gaining surprising traction in sectors beyond Silicon Valley and Wall Street. According to the 2025 State of Crypto Holders Repor...
Stat : Stats : Cryptocurrency
Stat: Personalisation, pop-culture and social media are reshaping travel

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Stat: Personalisation, pop-culture and social media are reshaping travel

Personalised recommendations and digital inspiration are reshaping travel, according to Data Axle’s 2025 survey of 1,000 US consumers. As the sprin...
Travel & Hospitality : Stats : Stat
Stat: Consumers sacrifice dining and takeout amid inflation

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Stat: Consumers sacrifice dining and takeout amid inflation

Amid growing economic uncertainty and inflation concerns, consumers in the US and UK are scaling back on discretionary spending, with 63% cutting b...
Stat : Stats : Spending
Stat: UK gym market hits record as Gen Z fuel sign-ups

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Stat: UK gym market hits record as Gen Z fuel sign-ups

The UK gym market reached a record valuation of £5.7bn ($7.6bn, €6.6bn) in 2024, up 8.8% year on year, according to UKactive’s latest report.
Sports : Health : Wellness
Stat: AI news fails to win over US audiences

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Stat: AI news fails to win over US audiences

Despite growing industry interest in AI-generated journalism, a new poll from Poynter and the University of Minnesota reveals widespread public sce...
Technology : Media : AI
Stat: Coachella’s payment plan reflects cultural repricing

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Stat: Coachella’s payment plan reflects cultural repricing

This year, around 60% of general admission ticket buyers at Coachella used the festival’s payment plan, which requires just £37.78 ($49.99, €43.94)...
Pop Culture & Media : Finance : US Market
Stat: Curation and vintage resale influence audiences to shop circular fashion

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Stat: Curation and vintage resale influence audiences to shop circular fashion

New data from luxury resale platform The RealReal reveals a growing appetite for second-hand fashion that blends environmental intent with elevated...
Fashion : Sustainability : Retail
Stat: Convenient online shopping lacks excitement and discovery

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Stat: Convenient online shopping lacks excitement and discovery

While online shopping offers ease, most consumers say it lacks excitement, according to a global survey by Criteo.
Retail : Discovery : E-commerce
Stat: Work and financial pressures eclipse culture wars for Gen Z

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Stat: Work and financial pressures eclipse culture wars for Gen Z

A new youth poll by the John Smith Centre at Glasgow University reveals that UK Gen Z’s top concerns are economic, not ideological.
Gen Z : Finance : Sustainability
Stat: Gen Z and Millennials power health and wellness industry growth

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Stat: Gen Z and Millennials power health and wellness industry growth

According to recent Bank of America (BofA) data, Gen Z and Millennial consumers are driving a significant surge in wellness spending, helping to in...
Gen Z : Stat : Statistic
Stat: Consumers reject corporate storytelling as scepticism and fatigue mount

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Stat: Consumers reject corporate storytelling as scepticism and fatigue mount

Consumers are growing increasingly sceptical of corporate storytelling, with 56% believing brands spend too much time talking about their values – ...
Brand Purpose : Citizen Brands : Conran Design Group
Stat: HNWIs in China shift towards luxury travel rather than possessions

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Stat: HNWIs in China shift towards luxury travel rather than possessions

China’s wealthy elite are increasingly prioritising cultural and immersive luxury experiences over traditional material possessions, according to a...
Stat : Statistic : China
Stat: India’s digital media surpasses tv for the first time

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Stat: India’s digital media surpasses tv for the first time

Indians spent a staggering 1.1 trillion hours on their smartphones in 2024, averaging five hours daily.
India : 5G : Statistic
Stat: Indian government is investing in new tourism infrastructure

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Stat: Indian government is investing in new tourism infrastructure

The government in India has earmarked almost £366m ($474m, €440m) to develop 116 new tourist destinations.
Travel : Hospitality : Stat
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