Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Paradigms 2024: Future of Branding

Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding

Markets

The Rise of Inclusive Travel 

From inclusive cultural learning to accessible work and play, successful travel design must have people with disabilities at the forefront

Markets

State of Luxury: Singapore

Rising disposable income and affluence amongst Singaporeans, along with high-spending international business and leisure travellers, are boosting Singapore’s luxury outlook

Big Ideas

Paris Fashion Week SS25

Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week

Big Ideas

Material Matters 2024

Material Matters 2024 edition didn’t disappoint in highlighting innovative material intelligence

Big Ideas

Future Forecast 2025: Retail

As consumers navigate the value contradiction during a cost of living crisis, retailers in 2025 are embracing a renewed sense of in-store wonder wh...

Big Ideas

Future Forecast 2025: Sports, Health & Wellness 

The sports, health and wellness industries are undergoing significant transformations, driven by innovative biotechnology, new consumer markets and...

Sports & Leisure : Society : Health & Wellness

Big Ideas

Future Forecast 2025: Fashion

In 2025 fashion will become functional and fun, and embrace new retail formats. From collaborations between high-end designers and everyday value b...

Fashion : Sustainability : Luxury

Big Ideas

Future Forecast 2025: Design

From biofabrication to cultural heritage, the design industry is combining tradition with cutting-edge technology to shape a future that is both ec...

Design : Advertising & Branding : Sustainability

Big Ideas

Future Forecast 2025: Beauty

From wellness-inspired Guochao to Gen Alpha beauty, the industry is evolving to meet the demands of every consumer, while simultaneously being educ...

Beauty : Health & Wellness : Luxury

Big Ideas

Future Forecast 2025: Technology

Amid accelerating technologies, consumers are exploring divergent paths: from simplified ‘dumb tech’ for digital detox to AI-generated creativity a...

Technology : Health & Wellness : Society

Big Ideas

Brand Innovation Debrief: Represent

From Horwich to Hollywood, British luxury menswear brand Represent is on a mission to redefine the menswear category through community, culture and...

Fashion : Menswear : Retail

Big Ideas

Future Five 2025: Sustainability

We emphasise the need for brands to up the ante in their climate activism, creating tangible positive change in the fashion and luxury industries r...

Sustainability : Travel & Hospitality : Society

Big Ideas

Future Five 2025: Longevity

With global spending on wellness spiralling upwards, we spotlight the need to eradicate the historic gender health gap while addressing trends such...

Health : Wellness : Science

Big Ideas

Future Five 2025: Gaming

As the gaming community extends beyond the stereotypical image of the white, male gamer, we consider the industry’s diversity challenges and highli...

Gaming : Pop-culture & Media : Techology

Big Ideas

Six Pet Market Trends to Watch in 2025

From AI-powered devices to cultivated protein and microbiome health, the humanisation of pet care is reaching new heights of personalisation and op...

Pet : Pet Market Trends 2025 : AI-powered Pet Accessories

Big Ideas

Future Five 2025: Future Spaces

We explore how wellbeing, sustainability and technology will all be key in creating adaptable, people-centric and future-proof spaces that allow co...

Design : Future Spaces : Architecture

Big Ideas

Future Five 2025: Artificial Intelligence

As AI continues to dominate tech innovation, it becomes essential to consider how our inevitable partnership will shape the future.

AI : Technology : Society

Big Ideas

Four Sexuwellness Travel Destinations Prioritising Pleasure

Heating up the sexual wellness travel market, the rise of seductive stays reflects a growing trend for travellers seeking a reclamation of their se...

Wellness : Hospitality : Travel

Big Ideas

Web Summit 2024: 7 trends to watch

From the future of influencer marketing to Edge AI and the influence of Swifties, LS:N Global distils the key ideas from Web Summit 2024.

Pop-culture & Media : Technology : Advertising & Branding

Big Ideas

Pop Culture Pilgrimages

From Netflix-inspired itineraries to immersive action adventures, pop culture travel is reshaping how younger generations explore the world.

Media : Travel : Hospitality

Big Ideas

Dutch Design Week 2024: AI Nourished Foodscapes

At Dutch Design Week 2024, we learned how AI is fuelling the re-invention of the food and drink landscape, from ecosystem-nurturing agriculture to ...

AI : Food : Technology

Markets

Anti-tourism Market

Fuelled by record-breaking levels of hotspot travel, citizens and governments are ready to go head to head with overtourism and protect their citie...

Travel & Hospitality : Society : Pop-culture & Media

Big Ideas

Global Wellness Summit 2024: Progressive and Preservative Wellness

This year’s Global Wellness Summit highlighted how wellness is becoming polarised, with the drive for self-optimisation colliding with a powerful s...

Health : Wellness : Society

Markets

Designing Nightlife

Rising costs and shifting interests are reshaping nightlife worldwide, but innovators across the industry are breathing new life into the scene.

Design : Health & Wellness : Technology