Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Paradigms 2024: Future of Branding

Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding

Markets

The Rise of Inclusive Travel 

From inclusive cultural learning to accessible work and play, successful travel design must have people with disabilities at the forefront

Markets

State of Luxury: Singapore

Rising disposable income and affluence amongst Singaporeans, along with high-spending international business and leisure travellers, are boosting Singapore’s luxury outlook

Big Ideas

Paris Fashion Week SS25

Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week

Big Ideas

Material Matters 2024

Material Matters 2024 edition didn’t disappoint in highlighting innovative material intelligence

Markets

Pimp My Ride

The automotive world is revving up the in-car experience by integrating gaming, entertainment and smart technology, transforming how passengers eng...

Technology : Automotive : Design

Big Ideas

SXSW 2025: Designing AI With Intent

At SXSW 2025, the focus was on AI designed with intention and empathy rather than defaulted into systems shaped by control and efficiency.

SXSW 2025 : AI : Intentional AI

Big Ideas

Designing for Extinction

Some things are meant to last. Others are meant to disappear. As industries phase out wasteful systems, extinction becomes an innovation opportunit...

Sustainability : Design : Technology

Big Ideas

Six Storified Retail Environments

Storified retail crosses entertainment with hospitality, offering brand experiences that immerse visitors in emotive, local and cultural moments wh...

Retail : Luxury : Fashion

Big Ideas

IFE 2025: Balancing Health and Hedonism

The International Food & Drink Event focused on key topics such as health, self-optimisation, transparency and indulgence, highlighting the con...

Food & Drink : Technology : Health & Wellness

Big Ideas

The Download: Fashion Month A/W 2025–2026

From Y2K nostalgia to scripted drama and robots – everything new and notable from the autumn/winter 2025–2026 fashion month in one easy download.

Fashion : Fashion Month AW25-26 : Fashion Month

Markets

Gen Z’s Mall Revival

For Gen Z, malls are more than places to shop – they have become social playgrounds where retail, food and entertainment collide to create energy, ...

Retail : Youth : Gen Z

Markets

The Bromeopathy Market

Bromeopathy is entering the mainstream as the wellness industry caters for a new wave of men seeking science-backed products and supplements to fue...

Health & Wellness : Identities : Sports & Leisure

Big Ideas

ITB Berlin 2025: Six Trends to Watch

From the rise of the Indian traveller to the influence of TikTok on destination discovery, LS:N Global explores the key trends from ITB Berlin 2025.

Travel & Hospitality : ITB Berlin 2025 : Gen Z

Big Ideas

SXSW 2025: Reclamation Versus Resistance

SXSW 2025 marked a radical shift from resistance to reclamation, as industry leaders build agency in a challenging democracy, create decentralised ...

Society : Media : Technology

Markets

Gen Z in Indonesia

With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to i...

Youth : Generation Z : Indonesia

Big Ideas

Sustainability is Dead

Sustainability as we know it is dead. Long live sustainability. A new approach is needed that reflects today’s world of increasingly blended physic...

Sustainability : Climate Crisis : Environment

Markets

The Sexuwellness Men’s Market

Meet the innovators rebranding men’s sexual wellness as a pillar of male pleasure and wellbeing.

Health & Wellness : Men's Sexual Wellness : AI

Markets

Cortisol Control

Tackling stress is a major concern for the wellness community, with new research and innovations emerging to measure and lower cortisol, along with...

Technology : Health & Wellness : Society

Big Ideas

Brand Innovation Debrief: Refy

By blending minimalist innovation, community-driven marketing and immersive brand experiences, viral beauty brand Refy is proving it’s here to stay.

Refy : Beauty : TikTok

Markets

Mature Romance

From Hollywood to publishing, older women are reclaiming desire, starring in box-office hits and driving a new wave of storytelling that challenges...

Romance : Hollywood : Relationships

Markets

Homely Hospitality

Gen Z are increasingly embracing homely soirées and intimate events that prioritise connection over consumption – creating a movement to combat urb...

Hospitality : Gen Z : Supper Club

Behaviours

Gen Z in Canada

Amid financial struggles and climate anxiety, Canadian Gen Z are turning to activism to amplify their multicultural identity and are showing a stro...

Youth : Gen Z Canada : Gen Z

Big Ideas

NRF 2025: The Rise of Modular Retail

Sephora is leading a new wave of modular retail, transforming stores into flexible, ever-changing spaces designed to evolve with consumer trends an...

NRF 2025 : Modular Retail : Sephora

Behaviours

Have Your Say: LS:N Global Members’ Survey 2025

With our annual members’ survey, we are continually working to ensure LS:N Global has everything you need to make a better future for your business.

LS:N Global