LSN : Signals & Stats

Daily Signals

Cannes Lions 2025: Harnessing the power of K-pop and why laughter is a KPI

On the penultimate day of Cannes Lions, a panel comprising Korean experts from music label Starship Entertainment, Publicis and Pepsico dived into ...

Global Events : Pop Culture & Media : Cannes Lions 2025

Daily Signals

Foresight Friday: Seyi Oduwole, foresight analyst

Every Friday, The Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, ...

Foresight Friday : Ice Cream : Ice-cream

Daily Signals

Stat: Consumers shift loyalty to brands that absorb tariff costs

As new tariffs drive up import costs, a wave of price sensitivity is forcing retail leaders to rethink their strategies.

Stat : Statistic : US Economy

Daily Signals

Cannes Lions 2025: Elf Beauty’s recipe for co-creation and Unilever wants to make marketing sassy

Day three of Cannes Lions 2025 featured panels on everything from Chinese social media to late-night tv and YouTube’s 20th anniversary.

Global Events : Pop Culture & Media : Beauty

Daily Signals

Heineken 0.0 partners with F1 The Movie to champion moderation in the fast lane

Heineken 0.0 has been named an official partner of F1 The Movie, a collaboration with Apple Original Films and Warner Bros.

Heineken : Food And Drink : F1

Daily Signals

Stat: Gen Z turn to social media before search engines

Social media platforms are fast becoming the primary gateway to online discovery for younger consumers, according to Sprout Social’s latest Q2 2025...

Stat : Statistic : Social Media

Daily Signals

Cannes Lions 2025: Mustafa Suleyman on AI ‘garbage’ and why trust will set brands apart

On day two of the festival, Serena Williams was announced as Reckitt’s first entrepreneur-in-residence.

Global Events : Technology : Pop Culture & Media

Daily Signals

eBay and Small Business Britain back UK’s side-hustle economy

As side hustling cements itself as the UK’s dominant route into entrepreneurship, Small Business Britain and eBay have launched a free six-week onl...

EBay : Small Business Britain : Side Hustle Economy

Daily Signals

Stat: Global worries increase as crime rises, but Canadian optimism at three-year high

The latest Ipsos What Worries the World survey, spanning 30 countries, reveals a shifting global mood, but Canadians are showing signs of renewed o...

Canada : Selling Happiness : Stat

Daily Signals

Cannes Lions 2025: Unshittifying the customer experience and the future of Duolingo

The 72nd edition of Cannes Lions marks a return to the French Riviera with a programme featuring major names in marketing and branding. LS:N Global...

Pop Culture & Media : Global Events : Cannes Lion 2025

Daily Signals

Gen Z reverse the gender pay gap

A subtle but significant shift is emerging among young men and women in the UK.

Gen Z : Gender : Gender Pay Gap

Daily Signals

Stat: US gamers turn to esports to boost athletic performance

New findings from the Entertainment Software Association (ESA) reveal that 205.1m Americans aged 5–90 are regular gamers, with 60% of US adults eng...

Gaming : Stat : Statistic

Daily Signals

Brazil pilots world-first data wallet to let citizens profit from digital footprint

Brazil is launching a groundbreaking pilot that could transform personal data into a national asset. The dWallet initiative means that citizens can...

Technology : Data : FinTech

Daily Signals

Stat: Gen Z is prioritising climate-conscious careers

A new survey by Capgemini and UNICEF reveals the extent to which climate concerns are shaping young people’s career ambitions.

Nature : Work : Sustainability

Daily Signals

Viva Technology 2025: AI client relationships, algorithmic dating futures and the new creator economy

On day three of Viva Technology in Paris, brand leaders gathered at the CMO Summit to explore how human insight and intelligent technology are resh...

Technology : Global Events : Viva Tech 2025

Daily Signals

Viva Technology 2025: Personalised agency, circular retail and regulatory momentum

On day two of Viva Technology in Paris, the spotlight turned to the potential of personalised health data and the policies driving circular innovat...

Technology : Global Events : Viva Tech 2025