Viewpoints

Opinions, thought-starters and viewpoints from influencers, changemakers and chief thinkers, understanding how the next big ideas will shape your business.

Retrofitting Revolution

LS:N Global sits down with Rachael Orr, CEO of Climate Outreach, to discuss the importance of retrofitting for creating sustainable homes and achieving a net-zero future

Viewpoints

Modern Armour

Wonder Hoodie founder Vy Tran tells LS:N Global how personal tragedy drove her to create affordable, everyday wearable body armour for a nation grappling with fear and uncertainty

Viewpoints

How to Master AI

Jeremy Kahn is US business magazine Fortune’s artificial intelligence editor and he shares with LS:N Global the key insights from his latest book

Viewpoints

South Africa’s Luxury Surge

Exploring the rise of South African luxury fashion, local designer acclaim on the global scene and emerging opportunities in Johannesburg and Cape Town

Viewpoints

New Era Nutrition

Co-founder of Lifesum, Marcus Gners, sits down with LS:N Global to discuss how tech-driven personalised nutrition is driving a new age of healthy living

Viewpoints

Rahul Parekh: Transforming the takeaway

The EatFirst founder on how vertical integration can transform the online food delivery industry.

Viewpoints

Shared by design

As the sharing economy transforms the division between private and public space, designers face an epoch-defining challenge.

Airbnb : The Sharing Economy : Collaborative Consumption

Viewpoints

Nicholas Oliver: People.io

Why consumers are waking up to the value of their data.

People.io : Attention Economy : Advertising

Viewpoints

Thierry Campet: UBS Wealth Management

The global head of marketing communications introduces the brand’s Unlimited project.

UBS : Unlimited : Wealth Managment

Viewpoints

Margaret Arnott: Counterfeit Goods

The Mathys & Squire partner on the rapidly evolving fight against counterfeit goods.

Counterfeit : Aspirational Fakes : Intellectual Property

Viewpoints

Camilla Barnard: Rude Health

How to manage the transition of healthy eating from niche to mass market.

Rude Health : Wellness : Clean-eating

Viewpoints

Stephanie Horton: Farfetch

The secrets of selling luxury online.

Farfetch : Luxury Retail : Content Marketing

Viewpoints

Joe Lazauskas: Contently

How brands can make content that consumers want to see.

Content Marketing : Freelance Economy : Contently

Viewpoints

Brand New Ethics

Should brands decide on the moral codes of artificial intelligence?

AI : Ethics : Autonomous Vehicles

Viewpoints

Martijn Bertisen: Google

How to maintain innovation as you grow from disruptor to market leader.

Innovation : Future Of Work : Google

Viewpoints

Christine Pausewang: Biocol Labs

Why the brand transitioned from the pharmaceutical to the wellness market.

Biocol Labs : Wellness : Whole-System Thinking

Viewpoints

Charlotte Calvet: Garmence

The challenges of creating an accessible wine brand.

Garmence : Wine : Anti-Choice

Viewpoints

Biohacking with hallucinogens

Will psilocybin mushrooms and LSD be next year’s go-to ingredients for optimisers?

Psychadelics : The Optimised Self : Micro-dosing

Viewpoints

Bruce Nagra: Crazy Gin

How to create a spirit for second-generation British Indians.

Gin : New Bricolage Living : Bruce Nagra

Viewpoints

Orla Delargy: Leon

The importance of trust and winning back unhappy customers.

Leon : Trust : Festival Of Marketing

Viewpoints

Gadi Amit: The cashless crisis

The president of NewDealDesign on why digital payments still need tangible feedback.

Cashless Futures : Banking : Fin Tech

Viewpoints

Jonathan Sands: Elmwood

What role should brands play in a Dislocated World?

Elmwood : Jonathan Sands : The Dislocated World

Viewpoints

Jozef Youssef: Kitchen Theory

Why the future of gastronomy is multisensory.

Multisensory : Kitchen Theory : Experimental Gastronomy

Viewpoints

Long-term thinking

This year’s London Design Festival examined how designers are finding new value in waste.

London Design Festival 2016 : Material Futures : Utopia

Viewpoints

Meifang Chen: The Chinese opportunity

Alibaba Group UK’s senior manager on why brands entering the Chinese market can’t afford to be tentative.

Alibaba : Chinese Consumers : E-commerce

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