Markets

An in-depth analysis of a particular consumer market, with actionable insights

Gen Alpha and Alt Foods

Markets

Gen Alpha and Alt Foods

As Generation Alpha begin to flex their spending power, the alternative food market must adapt to the next generation of planet- and health-conscio...
Food & Drink : Youth : Health & Wellness
Community Living Market

Markets

Community Living Market

Amid the global cost of living crisis and a looming loneliness epidemic, meet the consumers finding emotional and financial support in innovative c...
Society : Co-living : Community
Cultivated Meat Market

Markets

Cultivated Meat Market

Cultivated meat innovators claim they have found a path to sustainable protein production that could attract meat-lovers rather than vegans.
Food Futures : Meat : Lab-grown Meat
The State of Streetwear

Markets

The State of Streetwear

LS:N Global unpacks the state of streetwear and where the lucrative but crowded category is headed.
Fashion : Luxury : Youth
AI Companionship Market

Markets

AI Companionship Market

Artificial intelligence is emerging as a solution to the growing loneliness crisis, providing virtual comfort and support through conversation and ...
AI : Loneliness Epidemic : Artificial Intellligence
Racquet Culture Redefined

Markets

Racquet Culture Redefined

From social padel clubs to the rise of tenniscore, racquet sports are being repositioned for new generations.
Sport & Leisure : Wellness : Youth
State of Luxury: India

Markets

State of Luxury: India

A booming middle class of premium aspirers and the consistent increase of UHNWIs’ wealth strongly establish India as no longer an emerging destinat...
Luxury : India : Indian Luxury Market
Gastro Gaming Market

Markets

Gastro Gaming Market

Joining forces with video game publishers, food and drink brands are turning to gaming to offer tastes, skins and experiences that are transcending...
Food & Drink : Gaming : Food
Virtual Accessibility Market

Markets

Virtual Accessibility Market

Virtual reality’s rise from a gaming tool to an engaging accessibility gateway is expanding the frontiers of inclusivity and opening up a playgroun...
Technology : Virtual Reality Market : VR
Brewing Coffee Futures

Markets

Brewing Coffee Futures

The wellbeing and carbon footprint concerns of Conscious Consumers are pushing innovative coffee brands to shift their focus on quality, sustainabi...
Coffee : Coffee Plus : Coffee Shop
Inclusive Fashion Market

Markets

Inclusive Fashion Market

With the fashion industry slowly recognising the needs of underserved consumers, smaller segments are emerging to close the inclusivity gap.
Fashion : Design : Identities
AI Optimism Market

Markets

AI Optimism Market

Pushing back on doom, dive into the AI boom’s potential to make consumers healthier, more productive and equal.
AI : Creativity : Technology
Luxury Members’ Club Market

Markets

Luxury Members’ Club Market

In the post-Covid-19 inflationary landscape, affluents are flocking to third spaces to socialise, connect and indulge in lavish lifestyles behind c...
Luxury : Travel & Hospitality : Society
America Puts the New in Neurodivergence

Markets

America Puts the New in Neurodivergence

As inclusivity is no longer optional, mainstream US businesses are adopting accessibility strategies tailored to the neurodivergent community.
Design : Health & Wellness : Youth
Kidswear Market

Markets

Kidswear Market

Following in the global fashion market’s footsteps, the children’s section is becoming more agile and eco-conscious.
Fashion : Youth : Retail
Riding the Wave of Surfing Futures

Markets

Riding the Wave of Surfing Futures

A stream of women surfers and newcomers of colour are making the practice mainstream while boosting demand for surf tourism, equipment and apparel.
Travel & Hospitality : Surfing : Sport & Leisure
Live Commerce Opportunities in the US

Markets

Live Commerce Opportunities in the US

Live-stream commerce may not have followed the same trajectory of popularity in Western markets as it has in China but its potential as a service-o...
Retail : Media & Entertainment : Technology
Chinese Outdoor Fashion Market

Markets

Chinese Outdoor Fashion Market

Propelled by Covid, China's surging interest in local outdoor sports hints at new opportunities worth billions of yuan for the fashion industry.
China : Global Fashion And Style : Moncler
Alternative Seafood Market

Markets

Alternative Seafood Market

As concerns about marine consumption grow, alternative seafood companies are attempting to meet environmental demands while delivering on taste.
Food : Sustainability : Seafood
State of Luxury: Post-lockdown China

Markets

State of Luxury: Post-lockdown China

After contracting in 2022, the most promising market for luxury goods is expected to recuperate quickly while setting new standards across the indu...
Luxury : China : Beijing
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