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Gen X
Born 1965–1980, Gen X-ers are the smallest cohort yet inherently adaptable, the ‘bridgers’ realising their digital dreams out of an analogue upbringing.
Macro Trends
Gen X Now and Next
Having long lived in the shadow of Baby Boomers and Millennials, Gen X are racing against time to make their influence felt, while juggling their care-giving and financial responsibilities
Markets
Perimenopause Care-munities
Shifting attitudes are transforming the perimenopause into a force for collective health, highlighting the life stage as interconnected with, and supported by, the communities around us
Macro Trends
The Great Wealth Transfer
Wealth ownership, distribution and the politics that influence cross-generational spending are all in flux, according to the latest findings of The Future Laboratory’s report
Micro Trends
Tech-powered Perimenopause
The femtech industry is expanding to cater for later women’s life stages, creating AI-driven solutions that will empower individuals with greater choice and transparency as they approach the perimenopause
Viewpoints
Inter-Generational Workforces
Companies that radically change the way they employ over-50s and embrace an inter-generational workforce will win the battle for workplace talent
Big Ideas
Airline takes a stand on carrying shark products
Airline takes a stand on carrying shark products
Cathay Pacific
:
Shark-fin
:
Sustainability
Big Ideas
McDonald’s to open vegetarian restaurant in India
McDonald’s to open vegetarian restaurant in India
McDonalds
:
Fast-food
:
India
Big Ideas
Retail Analysis: Reebok’s Fit Hub, a CrossFit gym and store hybrid
Retail Analysis: Reebok’s Fit Hub, a CrossFit gym and store hybrid
Reebok Fit Hub
:
New York
:
Store
Big Ideas
Starbucks brand-jacks rivals with cups ambush
Starbucks brand-jacks rivals with cups ambush
Starbucks
:
Moscow
:
Coffee
Big Ideas
Philippines set to become economic power in the region
Philippines set to become economic power in the region
Philippines
:
C-class
:
Emerging Markets
Big Ideas
British Gas expands crowdsourcing initiative
British Gas expands crowdsourcing initiative
British Gas
:
Crowdsourced
:
Open Everything
Big Ideas
Google Street View extends to northernmost Canada
Google Street View extends to northernmost Canada
Google
:
Streetview
:
Maps
Big Ideas
Car manufacturer aims at bulletproof vehicles
Car manufacturer aims at bulletproof vehicles
Bentley
:
Security
:
Bulletproof
Markets
The Luxury Matrix Stage Five: Intellectual and Poetic
What we said: ‘This is a stage of passions, journeys, adventures and deep-rooted and meaningful experiences. It is not about brands, seldom about p...
New Sublimity
:
Stage Five
:
Introverts
Big Ideas
Retail Analysis: High service for high-spending C-class at JK Iguatemi
Retail Analysis: High service for high-spending C-class at JK Iguatemi
JK Iguatemi
:
São Paulo
:
Mall
Big Ideas
Movenbank launches social credit rating scheme
Movenbank launches social credit rating scheme
Movenbank
:
Bank
:
Online
Big Ideas
Domino’s puts its customers in the driving seat
Domino’s puts its customers in the driving seat
Domino's Pizza
:
Delvery
:
Vehicle
Markets
Beauty retail: Department stores
UK – Premium beauty brands are driving a fresh wave of UK beauty hall launches, as department stores back a prestige brand mix for blogger-driven b...
Harvey Nichols
:
Beauty Bazaar
:
WWD
Big Ideas
Diners rewarded for turning off their phones
Diners rewarded for turning off their phones
Restaurant
:
Mobile
:
Off
Big Ideas
Organic personal care a natural choice in Asia
Organic personal care a natural choice in Asia
Organic
:
Personal
:
Cosmetics
Micro Trends
Mavant-Garde
Inviting a big-name avant-garde designer or architect to design your store is a well-trodden path for luxury brands keen to impress their cultured ...
Avant-garde
:
Masstige
:
Design
Markets
Indonesia market
With their incomes rising, Indonesia’s emerging affluents are online and spending more – even bottom-of-pyramid consumers, who will spend $400bn (€...
Indonesia
:
Jakarta
:
Jakarta Globe
Big Ideas
Tee time for Turnberry’s South American tourists
Tee time for Turnberry’s South American tourists
Golf
:
Turnberry
:
Ayreshire
Big Ideas
Waitrose goes against the grain with BRIC wines
Waitrose goes against the grain with BRIC wines
Wines
:
BRICs
:
Waitrose
Markets
Beauty retail: counter culture
‘More premium services are being offered at the counter in the beauty retail sector as retailers explore new ways of enticing customers into stores...
Euromonitor
:
Shiseido
:
The Ginza
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