Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Gen Z in Kenya

From Silicon Savannah to the streets of Nairobi, Kenya’s Gen Z are rewriting the rules of power, protest and purpose for governments and brands.

Markets

The Bromeopathy Market

Bromeopathy is entering the mainstream as the wellness industry caters for a new wave of men seeking science-backed products and supplements to fuel their masculinity. 

Big Ideas

SXSW 2025: Reclamation Versus Resistance

SXSW 2025 marked a radical shift from resistance to reclamation, as industry leaders build agency in a challenging democracy, create decentralised media platforms and focus on a shared humanity.

Markets

Gen Z in Indonesia

With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to ignore.

Markets

The Sexuwellness Men’s Market

Meet the innovators rebranding men’s sexual wellness as a pillar of male pleasure and wellbeing.

Big Ideas

Illuminating wellbeing

San Francisco – Smart lighting start-up Ario is launching a lamp that learns about you, synchronises with your body clock and promises to keep...

Holistic Wellness : Lighting Design : Smart Tech

Big Ideas

Sci-fi stories

Global – Microsoft has released a free e-book written by nine sci-fi authors who were given unprecedented access to its R&D department.

Microsoft : Short Stories : Fiction

Big Ideas

Bitcoin with bite

Silicon Valley – Coinbase has rolled out the first ever Bitcoin debit card in the US.

BItcoin : Finance : Financial Technology

Big Ideas

Pop the trunk

Sweden – Online shoppers can now have goods sent straight to their vehicles thanks to Volvo’s In-car Delivery service.

Volvo : In-car Delivery : E-commerce

Markets

Beauty diagnostics 2.0

Beauty diagnostic tools are increasingly used in services and apps, indicating the category’s potential for growth as consumers seek out tailored a...

Diagnostics : Wearables : Personalised

Big Ideas

All in one

US – Television channel TBS will premiere the entire first series of its new comedy Angie Tribeca in a 25-hour binge-watch.

TBS : Angie Tribeca : Binge-watching

Big Ideas

Watch this space

Los Angeles – A new smartwatch from Disney Research that detects and identifies objects touched by the wearer signals a further step towards a...

Disney Resarch : Smartwatch : Connected Devices

Big Ideas

Spot the difference

UK – Fewer than half of 12–15-year-olds are aware of potential product endorsement on YouTube, while even fewer can distinguish paid-for advertisin...

Ofcom : Advertising : Generation I

Big Ideas

Design Miami/ 2015 Preview

For the 11th year running, Miami’s pastel avenues will present a range of shows and satellite exhibitions alongside Design Miami/’s world...

Art Basel Miami : Design : Design Miami/ 2015

Big Ideas

Blass from the past

US – Fashion house Bill Blass has been relaunched with a strong digital focus under the direction of creative director Chris Benz.

Seasonless Style : Bill Blass : Fashion

Big Ideas

Reviving an icon

US – Department store Saks is on the comeback trail, hoping to cash in on the glamour factor.

Saks : Department Store : Fifth Avenue

Big Ideas

Rent-a-luxe

New York – Rental site Armarium is an invitation-only network for hiring top-end designer fashion structured around s-commerce and offline events.

Retail : Luxury : The Sharing Economy

Big Ideas

Night shift

UK – Experts are calling for smartphones and laptops to come fitted with a bedtime mode to help combat irregular sleeping patterns.

Bedtime Mode : Frontiers In Public Health : Screens

Big Ideas

Dark days for Black Friday

UK – Asda, the originator of Black Friday in the UK, is turning its back on the big sales day.

Asda : Black Friday : Retail

Big Ideas

Selfless spambot

US – Non-profit-making organisation Champions Against Bullying has launched the The NiceBot Project, a Twitter account that sends kind message...

Benevolent Web : Twitter : Social Conscience

Big Ideas

Video on hand

Israel – Live video messaging app Glide has launched a version of its service for the Apple Watch.

Glide : Apple Watch : Video Communication

Big Ideas

A great find

Global – Online service and app what3words makes finding where you need to be easier than ever.

What3words : Address : Location

Markets

Auto Market

The auto industry is on the brink of tremendous change, facing a shift towards self-driving vehicles, a continued search for sustainable sources o...

VW : Volkswagen : Self-driving Cars

Big Ideas

The Westfield experience

Shopping centre developer Westfield is redesigning its approach to airport retail with a view to creating holistic experiences for a captive travel...

Airport Retail : Westfield : Connected Retail

Big Ideas

Fit for all

US – Retailers can no longer afford to ignore plus-size consumers as the market looks set for continued growth in 2016.

Plus-size : Retail : North America

You have 3 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.

BECOME A MEMBER