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Behaviours
Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.
Big Ideas
Milan Design Week 2023: A Future for Alternative Energy
At Milan Design Week 2023, brands and creatives tackled the global energy crisis head on, offering tangible solutions through the lenses of urban l...
Design
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Architecture
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Technology
Markets
America Puts the New in Neurodivergence
As inclusivity is no longer optional, mainstream US businesses are adopting accessibility strategies tailored to the neurodivergent community.
Design
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Health & Wellness
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Youth
Markets
Kidswear Market
Following in the global fashion market’s footsteps, the children’s section is becoming more agile and eco-conscious.
Fashion
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Youth
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Retail
Markets
Riding the Wave of Surfing Futures
A stream of women surfers and newcomers of colour are making the practice mainstream while boosting demand for surf tourism, equipment and apparel.
Travel & Hospitality
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Surfing
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Sport & Leisure
Markets
Live Commerce Opportunities in the US
Live-stream commerce may not have followed the same trajectory of popularity in Western markets as it has in China but its potential as a service-o...
Retail
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Media & Entertainment
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Technology
Big Ideas
Six Tech Brands Developing DIY Repairable Devices
Spurred on by growing right-to-repair movements, tech brands are slowly meeting consumers’ long-standing demands for DIY repairable devices.
Mobile Phones
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Sustainability
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DIY
Behaviours
Emerging Youth: Japan
Unlike their peers in the US or Europe, Japanese youngsters are quietly rebelling amid political unrest and social fragmentation.
Youth
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Fashion
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Society
Big Ideas
Brand Innovation Debrief: Hæckels
With trailblazing in-house biotech and lab-grown ingredients, Hæckels is evolving into more than just a beauty brand.
Beauty
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Sustainability
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Technology
Markets
Chinese Outdoor Fashion Market
Propelled by Covid, China's surging interest in local outdoor sports hints at new opportunities worth billions of yuan for the fashion industry.
China
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Global Fashion And Style
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Moncler
Big Ideas
Autumn/Winter 2023: The Download
From a diversity downturn to a theatrical-versus-commercial polarity, these are the key takeaways from fashion month for autumn/winter 2023.
Fashion
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Luxury
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Events
Markets
Alternative Seafood Market
As concerns about marine consumption grow, alternative seafood companies are attempting to meet environmental demands while delivering on taste.
Food
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Sustainability
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Seafood
Markets
State of Luxury: Post-lockdown China
After contracting in 2022, the most promising market for luxury goods is expected to recuperate quickly while setting new standards across the indu...
Luxury
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China
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Beijing
Markets
Browsing The Future of Bookshops
While the book economy continues to grow, bookshops must re-invent themselves to remain relevant – but they’re not going anywhere.
Retail
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Retail Experience
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Online Retail
Markets
Cruise Ship Market
As it navigates post-pandemic travel the cruise industry is redefining its purpose to keep up with travellers’ demands for sustainability and authe...
Cruise
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Mobility
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Luxury Yacht
Big Ideas
Stockholm Design Week 2023: Sustainability in Goblin Mode
Swedish designers face the challenges of circularity, reducing CO2 footprint and repurposing waste.
Stockholm Furniture Fair
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Design
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Society
Big Ideas
The Collaborative Future of Fashion Creatives
Heralding an era of decentralised taste-making, fashion brands are exploring alternatives to the omnipotent creative director – from rotating gues...
Fashion
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Luxury
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Retail
Big Ideas
Five Brands Rejuvenating Whisky
Meet the whisky-makers who are challenging the sector’s heritage with unconventional branding and marketing to reach younger drinkers without losin...
Drink
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Advertising & Branding
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Youth
Markets
Next-level Luxury Pop-ups
Brands are experimenting with niche campaign moments and product drops via pop-ups – with the aim of better understanding regional and cultural nua...
Luxury
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Retail
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Advertising
Big Ideas
Four Tween Skincare Brands Prioritising Self-Care
Skincare brands have refocused their attention on Gen Alpha, releasing tween skincare lines that are gentle on skin and educate on building simple ...
Youth
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Health & Wellness
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Beauty
Markets
Conscious Homes Market
Over the next decade, what our homes mean to us will evolve as domestic spaces adapt to new requirements, from building our resilience to offering ...
Home And Family
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Technology
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Health & Wellness
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