Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Gen Z in Kenya

From Silicon Savannah to the streets of Nairobi, Kenya’s Gen Z are rewriting the rules of power, protest and purpose for governments and brands.

Markets

Gen Z’s Mall Revival

For Gen Z, malls are more than places to shop – they have become social playgrounds where retail, food and entertainment collide to create energy, connection and discovery.

Markets

The Bromeopathy Market

Bromeopathy is entering the mainstream as the wellness industry caters for a new wave of men seeking science-backed products and supplements to fuel their masculinity. 

Big Ideas

SXSW 2025: Reclamation Versus Resistance

SXSW 2025 marked a radical shift from resistance to reclamation, as industry leaders build agency in a challenging democracy, create decentralised media platforms and focus on a shared humanity.

Markets

Cortisol Control

Tackling stress is a major concern for the wellness community, with new research and innovations emerging to measure and lower cortisol, along with viral content promoting cortisol-focused solutions.

Big Ideas

Ikea launches flatpack solar panels in UK

Ikea launches flatpack solar panels in UK.

Big Ideas

Beijing Design Week 2013 : Top 10

Re-use, recycle, re-invent. These were the broad themes of Beijing Design Week 2013, which brought traditional Chinese culture to life, while retro...

China : Taste Of Guizhou : AMI

Big Ideas

iPhone app game relies on sound instead of sight

Vanished is an iPhone game where you use your ears, not your eyes.

Video Games : Sound : Graphics

Big Ideas

Marriott Australia recruits teens as virtual concierges

Marriott Australia targets teens with virtual concierge initiative.

Hotel : Teen : Guide

Big Ideas

World Retail Congress: Kate Moss may front Topshop's launch in China

Topshop is considering using supermodel Kate Moss as a springboard for the launch of the brand in mainland China.

China : Collaboration : World Retail Congress

Markets

Men's Grooming Market

Men’s grooming is where the big growth is to be found. Smart beauty brands are targeting a sector that has continued to out-perform the women’s bea...

China : Prestige : Gadgets

Big Ideas

Men's skincare brand targets urban professionals

Men’s skincare brand targets urban professionals

Packaging : Anti-Aging : Mazorin

Big Ideas

World Retail Congress: Martha Stewart and Mindy Grossman talk women's retail

Martha Stewart and Mindy Grossman talk women’s retail.

Gaming : Mobile : 2013

Big Ideas

Luxury sneaker temple blends online and offline retail

Melbourne shop Sneakerboy offers innovative luxury

Trainers : Phy-gital : V-Wallet

Big Ideas

Financial rebrand hits the spot

Branding : SomeOne : Loan

Big Ideas

Intel aims to close the gender technology gap

Silicon Valley corporation Intel is to teach five million women in developing countries basic digital skills.

Africa : Women And The Web : She Will Connect

Big Ideas

Dockers shakes up image with pop-up

New York : Dockers : SoHo

Big Ideas

Elle magazine aims to make feminism fashionable

Advertising : Rebranding Feminism Project : November Issue

Big Ideas

2013 Frankfurt Motor Show Overview

Frankfurt – Quality electric cars, more diversified product ranges and mainstream European brands seeking to move upmarket were three key themes at...

Automotive : Diversified Product Range : Upmarket

Big Ideas

New Sloane Street website targets luxury shoppers

Inspiration : London : Website

Big Ideas

Young women dominate Google Science Fair 2013

Womenomics : Girls : Teenage

Big Ideas

Restaurant to sell out-of-date food to cut waste

Restaurant : Out-of-date : The Daily Table

Big Ideas

World Retail Congress 2013 preview

London – A macro-economic retail overview will be central to this year’s World Retail Congress (WRC) in Paris, where more than 1,400 retail industr...

London : Preview : Omni-channel

Markets

Chef Futures: Ones to Watch

We have seen wizards of molecular gastronomy, wild foods and historical menus transform the culinary landscape. Today, new young chefs are forging ...

Restaurant : Creative Belly : Bertrand Grébaut

Big Ideas

McDonald's introduces healthier menu options

McDonald’s introduces healthier menu options

Vegetables : Healthy Alternative : Options

You have 3 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.

BECOME A MEMBER