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Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.
Markets
Gen Z in Kenya
From Silicon Savannah to the streets of Nairobi, Kenya’s Gen Z are rewriting the rules of power, protest and purpose for governments and brands.
Markets
Gen Z’s Mall Revival
For Gen Z, malls are more than places to shop – they have become social playgrounds where retail, food and entertainment collide to create energy, connection and discovery.
Big Ideas
SXSW 2025: Reclamation Versus Resistance
SXSW 2025 marked a radical shift from resistance to reclamation, as industry leaders build agency in a challenging democracy, create decentralised media platforms and focus on a shared humanity.
Markets
The Sexuwellness Men’s Market
Meet the innovators rebranding men’s sexual wellness as a pillar of male pleasure and wellbeing.
Markets
Cortisol Control
Tackling stress is a major concern for the wellness community, with new research and innovations emerging to measure and lower cortisol, along with viral content promoting cortisol-focused solutions.
Big Ideas
Children's television show debuts on tablets
Children’s television show debuts on tablets
Television
:
Broadcast
:
Tv
Big Ideas
Western brands go online in China
Western retailers looking to expand their reach in China focus on e-commerce.
China
:
Bain & Company
:
Coach
Big Ideas
Patagonia campaign challenges consumerism
Patagonia campaign challenges consumerism.
Organic
:
Sustainability
:
USA
Big Ideas
Dutch Design Week 2013 review
There was an energetic mood at this year’s Dutch Design Week in Eindhoven, where the spirit of collaboration and new opportunities were hard to mis...
Food
:
DAE
:
Josh Bitelli
Markets
Ageless Tech
As Baby Boomers reach retirement, the technology industry is racing to accommodate their needs. From medication sensors to brain training apps, new...
Apps
:
Audicus
:
AARP
Big Ideas
Mobiles preferred to PCs for social networking
Mobiles preferred to PCs for social networking
Cell
:
Mobile
:
Social Networking
Big Ideas
Documentary addresses children's nature deficit
Documentary addresses children’s nature deficit
Children
:
David Bond
:
Outdoors
Big Ideas
Menswear brands open shops with stories to tell
A retail analysis of the latest menswear stores opening that appeal to the Re-Con Man.
J Crew
:
Lamb's Conduit Street
:
Aether
Big Ideas
Kering launches luxury digital magazine
Kering launches luxury digital magazine.
Luxury
:
Kering Group
:
Kering
Big Ideas
Online grocery shopping on the rise in Europe
Online grocery shopping on the rise in Europe.
Tesco
:
IGN
:
Click And Collect
Big Ideas
Beer brands target women as the key to success
Beer brands target women as the key to success.
Beer
:
Women
:
Craft Beer
Big Ideas
Neiman Marcus invests in omni-channel marketing
Neiman Marcus invests in omni-channel marketing
E-commerce
:
Transmedia Futures
:
Click-and-collect
Big Ideas
World Retail Congress Overview Part 3- department store renaissance, internet-enabled globalisation
World Retail Congress Overview Part 3- department store renaissance, internet-enabled globalisation
E-commerce
:
Internet Enabled Globalisation
:
Department Store Renaissance
Big Ideas
Luxury mall to open in Azerbaijan in 2014
Azerbaijan welcomes first fully dedicated luxury retail destination.
Azerbaijan
:
Caucasus
:
Pasha Construction
Big Ideas
Tablets and e-reader sales booming in the US
Tablets and e-reader sales booming in the US
America
:
Rise
:
Statistic
Big Ideas
Affordable brands fuel luxury sales
Affordable brands fuel luxury sales
Louis Vuitton
:
Fflur Roberts
:
Year-On-Year
Big Ideas
A new e-commerce platform for African artisans
Online marketplace that lets artisans from Sub-Saharan Africa sell their hand-made wares directly to consumers.
Android
:
Kenya
:
Ecommerce
Markets
Female whisky drinkers
Once the older gent’s status symbol, whisky is now attracting women in their droves. Blogs and tasting clubs are introducing females to the drink’s...
Johnnie Walker
:
Christina Hendricks
:
Alwynne Gwilt
Big Ideas
Saks joins retailers welcoming off-price e-commerce
Saks has launched an e-commerce presence for its off-price brand.
New York
:
E-commerce
:
Discount Luxury
Big Ideas
Mercedes-Benz brings spa experience to luxury automobile
Mercedes-Benz brings spa experience to luxury automobile.
Perfume
:
Freeside Mood
:
Downtown Mood
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