Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Gen Z in Kenya
Sacred Sojourns
The Bromeopathy Market
The Sexuwellness Men’s Market
Cortisol Control
Study reveals consumer stance on Beacon technology

Big Ideas

Study reveals consumer stance on Beacon technology

Boston – Beacon marketing platform Swirl has created an infographic describing the opportunity that the buzzed-about technology offers retailers.
Beacon : Infographic : In Store
Pop-up crowdsources menu for permanent restaurant

Big Ideas

Pop-up crowdsources menu for permanent restaurant

Dinner Lab is one of the pop-up dining industries’ greatest success stories.
Restaurant Pop-up : Supper Club : USA
Cosmoprof Worldwide Bologna 2014 Part 2

Big Ideas

Cosmoprof Worldwide Bologna 2014 Part 2

In the second part of our coverage, LS:N Global reveals more of the latest trends and insights from the biggest beauty trade exhibition in Europe.
Beauty+ : Cosmoprof : Nature+
Restaurants are making room for bar diners

Big Ideas

Restaurants are making room for bar diners

Restaurants are expanding space and menus dedicated to bar-side diners.
Restaurants : London Edition Hotel : Bar Dining
Cosmoprof Worldwide Bologna 2014: Part 1

Big Ideas

Cosmoprof Worldwide Bologna 2014: Part 1

The beauty world was out in force seeking the new and the next at Cosmoprof Worldwide Bologna 2014.
Beauty+ : Cosmoprof : Cosmopack
Inside 3D Printing 2014

Big Ideas

Inside 3D Printing 2014

The second Inside 3D Printing show, held on 2–4 April in New York, showed that the technology has come far in the short space of a year.
Inside 3D Printing : New York : 3D Printing
Techanista hub collaborates with US retailers to back start-ups

Big Ideas

Techanista hub collaborates with US retailers to back start-ups

Fashion and technology are converging and in a nascent marketplace retailers want a piece of the action.
Start-ups : Tech : Investment
Pew study highlights internet adoption rates among seniors

Big Ideas

Pew study highlights internet adoption rates among seniors

Rates of internet usage among US seniors continue to rise, according to a new poll from the Pew Research Center.
Pew Research Center : Internet Adoption : Internet
Pedal power market

Markets

Pedal power market

In October 2013 actor Ashton Kutcher headed into a meeting wearing a t-shirt that read ‘Bike is the new car’. By broadcasting that belief the Hol...
Ashton Kutcher : Bicycles : US PIRG Education Fund
Youth Marketing Strategy summit 2014

Big Ideas

Youth Marketing Strategy summit 2014

Strategists and marketers gathered at the 2014 Youth Marketing Strategy summit in London to find out what young people want and think.
YouTube : Millennials : Twitter
Project makes data collection work for charity

Big Ideas

Project makes data collection work for charity

A new project lets users take control of their data and donate to charity at the same time.
Data : Brandstanding : Dawn Of The Megasystems
US consumers gradually adopt the mobile wallet

Big Ideas

US consumers gradually adopt the mobile wallet

The number of US consumers using their smartphones as mobile wallet devices is increasing gradually, but they remain a minority.
Mobile Wallet : Mobile Payments : Cashless Futures
Premium beauty brands need to be wary of discounting

Big Ideas

Premium beauty brands need to be wary of discounting

Women are waiting to buy beauty goods, expecting to see discounted prices, reveals the Premium Market Report 2014 by Imogen Matthews Associates.
The Flat Age Society : Luxury Beauty : Imogen Matthews
Heathrow Airport restaurants offer carry-on food menus

Big Ideas

Heathrow Airport restaurants offer carry-on food menus

Airline passengers are rejecting in-flight meals, instead preferring ready-prepared fare from restaurants in the terminal.
Heathrow Airport : Travel : Gordon Ramsay
Cosmopolitan blurs the line with advertorial cover

Big Ideas

Cosmopolitan blurs the line with advertorial cover

US – Cosmopolitan magazine’s May subscriber issue features a stick-on cover sponsored by L’Oréal.
Future Media Landscapes : Magazines : Women's Magazines
Surfing star Slater joins Kering to work on new brand

Big Ideas

Surfing star Slater joins Kering to work on new brand

Surfer Kelly Slater has left Quiksilver to develop his own brand with Paris-based Kering Group.
Body Temples : City Surf : Kering Group
Online Beauty

Markets

Online Beauty

Beauty brands are stepping up their e-commerce efforts in a bid to compete with retail heavyweights Amazon and Target.
Beauty : Luxury Beauty : YouTube
All aboard for the Selfridges and HTC One skate park

Big Ideas

All aboard for the Selfridges and HTC One skate park

Selfridges has joined forces with technology company HTC to open a large indoor skate park.
Skateboarding : Selfridges : HTC
Cosmoprof 2014 Preview

Big Ideas

Cosmoprof 2014 Preview

Restaurants, espresso bars and taxi drivers are eager with anticipation as the international beauty world descends on the 47th Cosmoprof Worldwide ...
Cosmoprof : Beauty Show : Bologna
Online fashion retailer offers personalised style advice on Instagram

Big Ideas

Online fashion retailer offers personalised style advice on Instagram

Zappos hands out free outfit recommendations to Instagram users based on selfies.
Instagram : Marketing : Social Media
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