Daily Signals 21.10.2020

Signals

Boir tableware prompts inter-Covid intimacy, Royal Lancaster Hotel’s space for mixed-reality broadcasting and managers misjudge success of Covid-19 response.

Social distancing tableware elevates inter-Covid dining

The New Normal collection by Boir Studio, Croatia
The New Normal collection by Boir Studio, Croatia
The New Normal collection by Boir Studio, Croatia

Croatia – Design studio Boir is releasing a conceptual tableware collection for socially distant dining.

Featuring a series of steel and stone objects that enable food to be shared at a safe distance, the New Normal collection aims to prompt intimacy even amid current restrictions. The collection comprises five items, including a bread basket divided by a barrier, and long spoons that enable couples to feed each other from a distance. Stone and sheets of steel provide a design-led approach to the plexiglass barriers that are increasingly featured in dining locations.

‘Despite coronavirus safety rules, our conceptual tableware retains that important social and cultural dimension of dining – sharing,’ explained Ivan Zidar, founder of Boir. ‘Boir’s tableware bridges the gap between intimacy and distance, enabling safe food sharing and simultaneously connecting and separating the served dishes.'

While consumers are rightfully concerned about their health and safety when it comes to sharing food, brands and businesses are innovating to provide intelligent social distancing solutions. For more, explore our Pandemic Dining Market.

MasqueBAR tackles ‘maskne’ with under-mask solution

Shield & Soothe Hydrogel PPE by MasqueBAR Shield & Soothe Hydrogel PPE by MasqueBAR
Shield & Soothe Hydrogel PPE by MasqueBAR Shield & Soothe Hydrogel PPE by MasqueBAR

Global – Skincare brand MasqueBAR's sheet mask innovation is designed to be worn under face masks to soothe those suffering from ‘maskne’.

The Shield & Soothe Hydrogel PPE Facial under mask contains a combination of aloe extract, antioxidants, enzymes and vitamins A and C, to help moisturise the skin during and after mask use. In addition, the mask aims to improve skin structure, promote skin cell regeneration and reduce fine lines and wrinkles.

In response to the increased use of face masks as a form of protection against Covid-19, MasqueBAR is looking to help people experiencing skin issues like breakouts – known as maskne – as a result of mask-wearing. The brand is also donating a number of the sheet masks to frontline workers, with proceeds from its sales going to charity Donate Beauty, which supports healthcare workers during Covid-19.

The pandemic presents opportunities for brands to innovate products that address Covid-19-specific issues. For more on the future of post-pandemic beauty and wellness, read our interview with Michel Brousset, Waldencast CEO and former L’Oréal president of consumer products.

Royal Lancaster Hotel offers mixed-reality events

XR SmartStudio by Royal Lancaster Hotel, UK XR SmartStudio by Royal Lancaster Hotel, UK

London – The Royal Lancaster Hotel in London is introducing a mixed-reality production studio to businesses hoping to host virtual or hybrid events.

The innovative SmartStudio, in partnership with SmartAV, features an Extended Reality (XR) stage with LED backdrop and floor, audio broadcast cameras and tv-ready lighting. Offering flexibility and customisation, the concept provides a fully immersive, 360-degree experience, allowing clients to have both a live audience and virtual attendees.

Sally Beck, general manager of Royal Lancaster London, said: 'We’re delighted to work with our partners, SmartAV, in order to bring this concept to life, and we have made our beautiful Westbourne Suite available immediately so that clients can take advantage of the facility and make their event happen in the new reality. As we navigate through these difficult times, certainly for businesses, we see this as a perfect partnership that will allow great events to still take place, and support our industry.’

With tourism on the decline during Covid-19, hotels are changing their offerings to focus on Bleisure opportunities. We explore other hotel alternatives in Inter-Covid Hospitality.

Stat: Disagreement prevails over pandemic working practices

Neon by Samsung Neon by Samsung

A survey by IBM Institute for Business Value reveals discrepancies between employers and employees on organisational responses to Covid-19.

Nearly three-quarters (74%) of managers say their firms are helping staff to learn the skills needed to work during the pandemic, whereas fewer than two-fifths (38%) of employees agree. The gap is even larger with regard to the physical and emotional support of the workforce, where 80% of executives believe they are doing enough, yet just 46% of workers agree.

The report explains that ‘employers significantly overestimate the effectiveness of their support and training efforts’ when it comes to their responses to training and support during the pandemic. It also notes that an emphasis on using artificial intelligence (AI) to control costs has left many employees feeling replaceable, affecting their emotional wellbeing.

As remote working continues to be the norm for many, employers need to prioritise the protection of their employees. In a similar vein, we previously explored how digital health company BioBeats is aiming to improve workplace mental health using AI.

Previous Daily Signals Articles
How playful co-creation is expanding beauty’s language

Daily Signals

How playful co-creation is expanding beauty’s language

Paris-based creative studio Buro Nōto has turned children’s unfiltered imagination into a new visual language for beauty. Created with photographer...
Beauty : Make-up : Society
Foresight Friday: Alice Crossley, principal strategic foresight analyst

Daily Signals

Foresight Friday: Alice Crossley, principal strategic foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, principal strategic fores...
Foresight Friday : Climate Crisis : Global Drivers
Stat: Use of AI for luxury shoppers increases with wealth in the US, but decreases in China

Daily Signals

Stat: Use of AI for luxury shoppers increases with wealth in the US, but decreases in China

AI assistants are reshaping luxury shopping, influencing how consumers discover, compare and choose products, according to Face to Face With L...
Luxury : Technology : Statistic
Ikea designs for a generation living life in transit

Daily Signals

Ikea designs for a generation living life in transit

Ikea is launching Kompishäng, a new collection of 13 affordable, portable furniture pieces designed for young city dwellers navigating frequent mov...
Ikea : Moving : Living
Dior gives luxury’s literary turn a nostalgic twist

Daily Signals

Dior gives luxury’s literary turn a nostalgic twist

Dior has transformed Eric Carle’s children’s classic The Very Hungry Caterpillar into a 23-piece luxury capsule collection, bringing one of publish...
Luxury : Fashion : Nostalgia
Stat: US travellers struggle to spot AI-generated destination images

Daily Signals

Stat: US travellers struggle to spot AI-generated destination images

A new survey reveals that only 5% of American travellers can correctly identify real destination photography from AI-generated alternatives, despit...
Artificial Intelligence : Techonology : Travel
BBC revisits iconic brand campaign with 90-star film

Daily Signals

BBC revisits iconic brand campaign with 90-star film

The BBC has launched a new brand campaign re-imagining its 1986 ‘What has the BBC ever given us?’ film for a new generation.
BBC : Slogan : Heritage
Marriott brings branded residences to the French Riviera

Daily Signals

Marriott brings branded residences to the French Riviera

Marriott International’s The Luxury Collection is moving deeper into branded living with its first residences in France. Scheduled to open in 2029,...
Luxury : Travel And Hospitality : Hotels
Stat: Shopper loyalty depends on instant value, not habit

Daily Signals

Stat: Shopper loyalty depends on instant value, not habit

More than half (52%) of UK consumers would switch retailers for better loyalty rewards, according to new research from fintech company SumUp, highl...
Loyalty : Shopping : Retail
Mowe launches movement-first beauty brand for active consumers

Daily Signals

Mowe launches movement-first beauty brand for active consumers

New beauty brand Mowe has been launched with a collection of movement-focused make-up designed for sweat, heat and activity.
Beauty : Health : Movement
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN