Viewpoints

Opinions, thought-starters and viewpoints from influencers, changemakers and chief thinkers, understanding how the next big ideas will shape your business.

Bridget Jung: Today’s big ideas are gifts, not possessions

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Bridget Jung: Today’s big ideas are gifts, not possessions

How are advertisers dreaming up big ideas in today’s complex, high-tech media environment?
Creativity : Big Ideas : Co-creation
Virraj Jatania: The key to emerging market finance

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Virraj Jatania: The key to emerging market finance

Financial services can unlock the potential of emerging markets, says Virraj Jatania, co-founder of Pockit.
Pockit : Virraj Jatania : The Just Nots
Andy Millns: The dawn of the VR revolution

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Andy Millns: The dawn of the VR revolution

Andy Millns, co-founder and creative director of production company Inition, explains the great potential of Oculus Rift for brands.
Luxury Retail : Oculus Rift : Virtual Reality
Neil McFarland: The war over freemium

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Neil McFarland: The war over freemium

Freemium has changed the mobile gaming landscape and started a pseudo-war between gamers and developers.
Ustwo : Freemium : Gaming
Hayley Tatum: Customer service in an omni-channel world

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Hayley Tatum: Customer service in an omni-channel world

Seamlessness across the board is the key to being a successful omni-channel retailer, according to Hayley Tatum, executive people director at Asda.
World Retail Congress 2014 : Omnichannel : Asda
David Palmer: How to create a house of whisky

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David Palmer: How to create a house of whisky

Finding contemporary twists is key for Scotch whisky to stay relevant, says David Palmer, founder and executive creative director of creative ...
Johnnie Walker : Johnnie Walker House : Whisky
Toms’ triumph: How £25 shoes explain the luxury market

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Toms’ triumph: How £25 shoes explain the luxury market

Toms is one of the highest-ranked brands on LS:N Global’s Luxury Matrix. But can a pair of £25 shoes really be considered luxury?
Luxury Matrix : TOMS : SXSW
Michael Fox: Welcome to the on-demand revolution

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Michael Fox: Welcome to the on-demand revolution

Manufacturing on demand will be the new normal, says Michael Fox, CEO and co-founder of Shoes of Prey.
Shoes Of Prey : World Retail Congress : Whole-chain Thinking
Ana Andjelic: Four ways to survive and thrive in The New Value Economy

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Ana Andjelic: Four ways to survive and thrive in The New Value Economy

What should brands learn from collaborative economy startups?
AirBnB : Uber : TaskRabbit
Isabella Macpherson: Why brands need immersive theatre

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Isabella Macpherson: Why brands need immersive theatre

Luxury brands can use immersive theatre to win over their customers, says the founder and CEO of production company Arts Co.
Corinthia Hotel : Hoxton Hotel : Content Creation
Michael Jary: Amazon is not invincible

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Michael Jary: Amazon is not invincible

Amazon's dominance is not a given, says Michael Jary, partner at OC&C Strategy Consultants.
Retail : Amazon : World Retail Congress 2014
​Tech Futures Webinar 2014

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​Tech Futures Webinar 2014

The Tech Futures webinar explores how changing technology is affecting the consumer landscape.
Technology : Webinar : Cashless Payments
Mike Gould: The secrets to retail success

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Mike Gould: The secrets to retail success

Theatre and entertainment are the keys to retail success, says Mike Gould, the former CEO and chairman of Bloomingdale’s.
Bloomingdale's : Ominchannel : World Retail Congress
Auto futures: The reality of self-driving cars

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Auto futures: The reality of self-driving cars

Automotive manufacturers around the world are racing to develop technologies that bridge the auto-autonomy gap.
The Internet Of Things : Self-driving Car : Kia Motors
Alf Nucifora: How the new technology millionaires spend their money

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Alf Nucifora: How the new technology millionaires spend their money

Alf Nucifora, chairman of The Luxury Marketing Council of San Francisco, explains how to understand luxury spending in the San Francisco Bay Area.
Silicon Valley : San Francisco : Bay Area
Andrew Scott: Get ready for a nation of 100-year-olds

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Andrew Scott: Get ready for a nation of 100-year-olds

The hundred-year lifespan is becoming common, says Andrew Scott, professor of economics at London Business School.
Hundred Year Thinking : Demography : Stanford
Liz Salcedo: Fashion technology that solves real problems

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Liz Salcedo: Fashion technology that solves real problems

Fashion technology needs to be beautiful and touch on universal pain points, says the founder of accessories brand Everpurse.
Fashion Tech : Accessories : Everpurse
True lies: What on earth is design fiction?

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True lies: What on earth is design fiction?

A new wave of designers is moving away from tackling current issues to create speculative scenarios for the future that have come to be know as d...
London Design Festival 2014 : Design Fiction : RCA
Pieter Mees: The future of interactive video

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Pieter Mees: The future of interactive video

Interactive video provides the engagement we expect from the usually 'lean-back' platform, says the founder and CEO of technology company Zentrick.
Mobile : Video : Unilever
Seán Dagan Wood: How to harness the power of Positive News

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Seán Dagan Wood: How to harness the power of Positive News

Positive News, the world’s first ‘solution-focused’ newspaper, poses a challenge to the traditional model of journalism.
Positive News : Journalism : Upworthy
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