Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

Stat: Future EV buyers are older and more cost-conscious

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Stat: Future EV buyers are older and more cost-conscious

As environmental concerns and fuel costs push more consumers toward electric vehicles (EVs), the current EV market remains relatively small, making...
Society : Sustainability : Mobility
Stat: American Gen Z have mixed feelings about social media

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Stat: American Gen Z have mixed feelings about social media

A survey by The Harris Poll of 1,000 Gen Z adults (aged 18–27) found their perspectives regarding social media and smartphone usage are more pessim...
Youth : Pop-culture & Media : Society
Stat: Workplaces fail to support women’s health

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Stat: Workplaces fail to support women’s health

New research from the nutrition app Lifesum reveals that more than half of women would leave their current job for one offering better menstrual he...
Society : Workplace : Finance
Stat: China challenges US as top global travel market

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Stat: China challenges US as top global travel market

In 2023, China’s travel and tourism sector contributed £972bn ($1.3 trillion, €1.2 trillion) to its GDP, securing its position as the world’s secon...
Finance : Travel & Hospitality : China
Stat: Feeld report reveals Gen Z embrace kink and monogamy

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Stat: Feeld report reveals Gen Z embrace kink and monogamy

A new report by Dr Justin Lehmiller of The Kinsey Institute and Feeld explores shifting trends in dating and relationships across generations.
Dating : Youth Hostel : Society
Stat: TikTok is increasingly shaping Gen Z’s political views

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Stat: TikTok is increasingly shaping Gen Z’s political views

US research shows that nearly half (48%) of TikTok users aged 18–29 use the platform to keep informed about politics, while 52% use it to keep up w...
Youth : Pop-culture & Media : Society
Stat: Demand for blue-collar roles surges in US amid layoffs in white-collar sector

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Stat: Demand for blue-collar roles surges in US amid layoffs in white-collar sector

Economic and technological changes are driving a resurgence in demand for blue-collar jobs, according to research in the US.
Youth : Workplace : Society
Stat: American Gen Z feel unprepared for the adult world

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Stat: American Gen Z feel unprepared for the adult world

The Walton Family Foundation and Gallup have released the 2024 Voices of Gen Z Study, providing a comprehensive look at the sentiments of one of th...
Youth : Health & Wellness : Society
Stat: Wealthier nations less alarmed by climate change despite higher awareness

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Stat: Wealthier nations less alarmed by climate change despite higher awareness

A recent global survey highlights a striking disparity in climate change attitudes between people in high-income, high-emission countries and those...
Society : Sustainability : Finance
Stat: Nike’s influence outpaced Louis Vuitton and Dior at the Olympics

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Stat: Nike’s influence outpaced Louis Vuitton and Dior at the Olympics

Nike has emerged as the top brand in earned media value (EMV) during the 2024 Paris Olympics, surpassing luxury giants and Olympic sponsors Louis V...
Sports & Leisure : Nike : Olympics
Stat: Britain’s beauty market is set to surpass that of France by the end of 2025

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Stat: Britain’s beauty market is set to surpass that of France by the end of 2025

The UK beauty market is on track to overtake that in France, with sales of skincare and perfume soaring by nearly 11% in the year to June 2024, alm...
Beauty : Finance : Retail
Stat: YouTube tops Beano Brain’s 2024 coolest brands for UK kids list

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Stat: YouTube tops Beano Brain’s 2024 coolest brands for UK kids list

YouTube has emerged as the top brand among children aged 7–14, surpassing popular names like Netflix, McDonald’s and Nike, according to Beano Brain...
Gen Alpha : Beano Brain : YouTube
Stat: Teen mental health in the US has improved post-pandemic

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Stat: Teen mental health in the US has improved post-pandemic

The latest Youth Risk Behavior Survey from The Centers for Disease Control and Prevention (CDC) has revealed a modest improvement in teen mental he...
Youth : Health & Wellness : Society
Stat: Beyoncé, Blur and Harry Styles propel UK economy through record high tour-ism

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Stat: Beyoncé, Blur and Harry Styles propel UK economy through record high tour-ism

The live music industry in the UK soared to unprecedented heights in 2023, due to blockbuster tours and festivals headlined by artists such as Beyo...
Pop-culture & Media : Society : Travel & Hospitality
Stat: Global population to peak in 2080 according to new United Nations report

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Stat: Global population to peak in 2080 according to new United Nations report

The world’s population is set to grow by over 2bn people in the coming decades.
Society : Health & Wellness : Generations
Stat: The majority of men in the US now use facial skincare products

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Stat: The majority of men in the US now use facial skincare products

New research from Mintel has revealed that more than half (52%) of men in the US use facial skincare products, a 68% rise from 2022.
Beauty : Skincare : Society
Stat: LVMH champagne sales plummet as desire to celebrate dwindles

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Stat: LVMH champagne sales plummet as desire to celebrate dwindles

Luxury conglomerate LVMH has reported a significant downturn in its champagne sales, attributing it to a global decline in the celebratory spirit.
Luxury : Food & Drink : Finance
Stat: US consumers turn to side hustles for financial stability

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Stat: US consumers turn to side hustles for financial stability

The 2024 Bankrate Side Hustles survey has revealed that about one-third (36%) of US adults have taken on supplementary work – also known as a side ...
Finance : Workplace : Society
Stat: Co-op’s socio-economic pay gap report shows social mobility remains slow

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Stat: Co-op’s socio-economic pay gap report shows social mobility remains slow

The Co-op has made history as the first UK retailer to publish a socio-economic pay gap report, highlighting its commitment to social mobility and ...
Workplace : Retail : Finance
Stat: Millionaires are increasingly moving away from the UK

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Stat: Millionaires are increasingly moving away from the UK

According to a July 2024 report by Swiss bank UBS, the UK is projected to lose the most millionaires globally by 2028. 
HNWI : Finance : Millionaires
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