Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

Stat: Knight Frank reveals how the richest 1% vary in different countries

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Stat: Knight Frank reveals how the richest 1% vary in different countries

How much does it take to become part of the wealthiest 1% of the population? The answer varies sharply depending on the country, according to UK re...
Finance : Stat
Stat: Employers underestimate number of disabled employees

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Stat: Employers underestimate number of disabled employees

According to a recent report by Boston Consulting Group, numerous global organisations are unaware of what proportion of their workforce consists o...
Workplace : Accessibility : Stat
Stat: Masturbation part of self-care routine for over half of women

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Stat: Masturbation part of self-care routine for over half of women

Audio erotica app Quinn and Cosmopolitan USA have revealed how masturbation has become a critical part of women’s self-care routine in their collab...
Youth : Health & Wellness : Society
Stat: Skincare is beauty’s largest category with half of the market

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Stat: Skincare is beauty’s largest category with half of the market

The special edition of The State of Fashion report dedicated to the new face of beauty by The Business of Fashion (BoF) and McKinsey & Co reveals t...
Beauty : Retail : Society
Stat: Gen Z are going back to cash payments to budget and save money

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Stat: Gen Z are going back to cash payments to budget and save money

A study released in May 2023 by personal finance company Credit Karma reveals that 69% of Gen Z are using cash more now than 12 months ago – and 23...
Finance : Youth : Society
Stat: Nearly all British and American children consider themselves gamers

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Stat: Nearly all British and American children consider themselves gamers

Digital marketing company Super Awesome has released its Retail, Gaming & the Next Generation report.
Youth : Media & Entertainment : Society
Stat: Belief in God or a higher power is highest in Brazil and South Africa

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Stat: Belief in God or a higher power is highest in Brazil and South Africa

A new report on global belief released by Ipsos in May 2023 ranks Brazilians and South Africans as the most likely to believe in God as described i...
Religion : Spirituality : Latam
Stat: The next generation of consumers expect retailers to harness tech innovation

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Stat: The next generation of consumers expect retailers to harness tech innovation

What is consumers’ stance on retailers embedding AI into shopping experiences? New research suggests that consumers not only accept but also expect...
Retail : Technology : Youth
Stat: US consumers turn to self-bartending amid rising prices

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Stat: US consumers turn to self-bartending amid rising prices

E-commerce platform Drizly’s fifth annual Consumer Trend Report has revealed that 26% of US consumers are spending more money on beverages for cons...
Finance : Food & Drink : Hospitality
Stat: Smartwatch sales are no longer a threat to the Swiss watch industry

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Stat: Smartwatch sales are no longer a threat to the Swiss watch industry

Research from Morgan Stanley shows that sales of smartwatches, including Apple’s top-selling version, have plateaued and no longer pose a significa...
Luxury : Technology : Youth
Stat: Gen Z are rewriting the rules of dating

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Stat: Gen Z are rewriting the rules of dating

Conducted by Tinder, the Future of Dating report 2023 reveals that Gen Z are leading a dating renaissance, challenging norms and prioritising authe...
Youth : Media & Entertainment : Society
Stat: One in five UK millionaires find luxury inspiration on TikTok

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Stat: One in five UK millionaires find luxury inspiration on TikTok

The Global Millionaires 2023 TrendLens report released by data and insights firm Agility Research & Strategy confirms the growing impact of TikTok ...
Luxury : Media & Entertainment : Retail
Stat: Gen Z crave phone breaks more than Boomers

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Stat: Gen Z crave phone breaks more than Boomers

According to a new study by website-building company Squarespace, digital natives Gen Z are more willing to take a break from their devices than Ba...
Iphone : Iphones : IPhone App
Stat: Nearly half of Americans worry about their money’s safety in banks

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Stat: Nearly half of Americans worry about their money’s safety in banks

An April 2023 poll conducted by Gallup has revealed that 48% of US adults are concerned about the safety of the money they have deposited in banks ...
Money : Finance : Bank
Stat: Childcare issues are pushing American mothers out of the workforce

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Stat: Childcare issues are pushing American mothers out of the workforce

A healthy work-life balance is only a dream for many mothers. A recent report paints a grim picture of motherhood, revealing how the system fails t...
Workplace : Health & Wellness : Society
Stat: Gen Z and Millennials remain influenced by logos

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Stat: Gen Z and Millennials remain influenced by logos

A new survey of 2,201 US adults by Morning Consult shows that logos remain an influencing factor in purchasing decisions, especially among younger ...
Branding : Stat
Stat: China’s big spenders are buying luxury at home

News

Stat: China’s big spenders are buying luxury at home

Although luxury Chinese consumers are starting to travel abroad again, they are doing more of their spending at home.
Luxury : Society : Retail
Stat: Most US and British consumers think brands are raising prices due to greedflation

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Stat: Most US and British consumers think brands are raising prices due to greedflation

A survey by Attest of a representative sample of 2,000 US-based consumers and 1,000 UK-based consumers in February 2023 revealed that 80% of Americ...
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Stat: US Gen Z and Millennials are adopting damp drinking

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Stat: US Gen Z and Millennials are adopting damp drinking

On TikTok, a new lifestyle trend is taking off, named ‘damp drinking’. It encourages responsible and less frequent alcohol consumption, without qui...
Youth : Food & Drink : Society
Stat: Most influencers receiving free products don’t use them in social media content

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Stat: Most influencers receiving free products don’t use them in social media content

A 2023 report published by influencer marketing software Traackr states that out of more than 300 marketers surveyed, 61% reported that fewer than ...
Influencers : PR : Sustainability
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