Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

News

Stat: Plus-size representation is declining on menswear catwalks

The autumn/winter 2024 menswear season in Milan and Paris has shown a concerning decline in size inclusivity, according to a report by Vogue Busine...

Fashion : Society : Luxury

News

Stat: LGBTQ+ Gen Z in America primarily identify as bisexual and other

A new survey released in January 2024 by the Public Religion Research Institute (PRRI) has unveiled a seismic shift in demographics in the US, as m...

Youth : Health & Wellness : Society

News

Stat: Gen Alpha now favour TikTok over YouTube for daily video watch

In a new report entitled Born Connected: The Rise of the AI Generation released in January 2024, parental control software maker Qustodio found tha...

Youth : Pop-culture & Media : Technology

News

Stat: Stark gender divisions open up among Gen Z worldwide

In a new analysis released in January 2024, the Financial Times reveals a growing ideology gap between Gen Z women and men in the US.

Society : Politics : Youth

News

Stat: Anime’s popularity among American Gen Z reaches a historical high

In a new report published in January 2024, Polygon revealed that anime’s popularity is growing among US-based Gen Z like never before.

Pop Culture : Media : Youth

News

Stat: Gen Z news consumption is mostly through social media video

In a stark shift from traditional news consumption, a January 2024 Morning Consult study in the US reveals that nearly three in five members of Gen...

Youth : Education : Content

News

Stat: Contrary to market trends, Emirates Airline reports booming demand for vegan meals

Emirates Airline is adding new options to its ‘vegan vault’ of in-flight meals, after noting a 40% surge in demand for plant-based options.

Food : Sustainability : Mobility

News

Stat: MIT suggests AI job displacements are costlier than retaining human workers

In a study published in January 2024, a team of MIT researchers challenged prevailing fears over AI job displacement, finding that, in many cases, ...

AI : Technology : Workplace

News

Stat: UK on the verge of becoming a burnt-out nation

New research from Mental Health UK, outlined in The Burnout Report 2024, reveals that one in five UK workers (20%) has taken leave in the past year...

Youth : Society : Workplace

News

Stat: New report shows lack of diverse decision-makers in UK fashion

The inaugural UK Fashion DEI (Diversity, Equity and Inclusion) Report, to be released in 2024, exposes a stark lack of diversity in executive roles...

British Fashion Council : Workplace : Work States Futures

News

Stat: Cost of living crisis hinders physical activity for English adults

A January 2024 Sport England report indicates that over 36% of adults in England are struggling to stay active due to the ongoing cost of living cr...

Health : Sports : Cost Of Living

News

Stat: British Gen Z’s interest in sober socialising is growing

In a notable shift from traditional socialising, Mintel’s latest research released in January 2024 reveals that nearly the same amount of British G...

Food : Drink : Youth

News

Stat: Edelman Trust Barometer 2024 reveals trust paradox amid rapid innovation

The 2024 Edelman Trust Barometer, a survey of 32,000 respondents across 28 countries conducted in November 2023, has highlighted a perplexing socie...

Trust : Finance : Brands

News

Stat: Luxury brands find new opportunities in Brazil’s dynamic market

Luxury brands continue to show resilience, but specific social, economic and cultural trends in regions like Brazil, the Middle East and South Kore...

Fashion : Luxury : Retail

News

Stat: Ikea’s Life at Home Report 2023 crystallises 10 years of insights on home living

Furniture retail giant Ikea has launched its tenth Life at Home Report 2023.

Home : Health & Wellness : Society

News

Stat: Using AI for fun is more widespread than for professional purposes

Artificial intelligence seems to be on everyone’s lips in 2024, but what are people using AI for in their day-to-day lives?

Technology : Media & Entertainment : Society

News

Stat: Recent US graduates are leaving a poor impression on potential employers

A survey of 800 managers, directors and executives has revealed that recent US college graduates are struggling with many aspects of professional l...

Workplace : Youth : Employment

News

Stat: Strava’s Year In Sport report reveals generational exercise trends

Strava, the global community for active individuals boasting over 120m athletes, has unveiled its Year In Sport: The Trend Report, which sheds ligh...

Sports & Leisure : Youth : Health & Wellness

News

Stat: Young Britons drive demand for low- and no-alcohol drinks

By embracing sober lifestyles, young people are fuelling the no- and low-alcohol beverage market.

Youth : Food & Drink : Society

News

Stat: Social media apps are targeting minors and making billions

A December 2023 study in the US from the Harvard TH Chan School of Public Health has found that social media platforms generated almost £8.6bn ($11...

Youth : Pop-culture & Media : Retail

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