Millennials

Born 1981–1996, Millennials are a cohort that is both civic-minded and dedicated to self-improvement.

Millennials Now and Next

After a stuttering start to their adult lives, the first generation to use the internet as children are hitting their prime earning years while rebelling against traditional nominated life paths

Behaviours

Women Futures: Australia

While younger generations are looking to new role models, others are still pushing for better healthcare, personal safety and workplace equity 

Markets

Indian Nuptials Re-imagined

From the rise of wed-tech to eco-conscious ceremonies and higher levels of customisation, consumers are saying ‘I do’ to a new kind of Indian wedding

Big Ideas

America’s New Age of Parenting

Between tiger moms, helicopter dads, elephant parents, drone guardians and more, the US is experiencing a significant shift in parenting styles

Micro Trends

Reading Raves

Communal reading events are attracting young consumers for their unique blend of socialising and serenity

Viewpoints

Liz Salcedo: Fashion technology that solves real problems

Fashion technology needs to be beautiful and touch on universal pain points, says the founder of accessories brand Everpurse.

Micro Trends

Digital Collecting

Art that is created and consumed on screens is catching on thanks to its low cost, portability and anti-elitist image.

Digital Art : Neon Mob : Sedition

Big Ideas

McDonald’s accepts festival rubbish as payment

McDonald’s in Sweden has turned music festival rubbish into treasure for both the brand and its customers.

McDonald's : Recycling : Currency

Viewpoints

Seán Dagan Wood: How to harness the power of Positive News

Positive News, the world’s first ‘solution-focused’ newspaper, poses a challenge to the traditional model of journalism.

Positive News : Journalism : Upworthy

Big Ideas

Wearable technology line brings fashion to the fore

At New York Fashion Week, accessible luxury designer Rebecca Minkoff will introduce a fashion-forward line of wearable technology accessories.

NYFW : Accessories : Wearable Technology

Big Ideas

Shopping mall pairs with website on one-day pop-up shop

The largest shopping mall developer in the US is working with fashion and style website Refinery29 on a series of pop-up stores.

Pop-up : Shopping Malls : Big Box Retail

Big Ideas

Fast food chain Loco’l aims to improve low-income diets

Los Angeles chef Roy Choi and partner Daniel Patterson will launch Loco’l, a fast food chain serving ‘real food’ at a low price point.

Roy Choi : Fast Food : Los Angeles

Viewpoints

Danielle Pender: Smart magazine design for women

Ban Photoshop and focus on the words, says the founder and editor-in-chief of new women's magazine Riposte.

Womazines : Riposte : The Athena Woman

Big Ideas

Robots brought into service at Aloft Hotels in California

Aloft Hotels has announced the debut of robotic butlers at its Silicon Valley location.

Robotics : Artificial Intelligence : Starwood Hotels

Big Ideas

Falling sales of celebrity scents cause a stink at Elizabeth Arden

Elizabeth Arden has reported its biggest ever quarterly loss because of a sharp decline in sales of celebrity perfumes.

Me-brands : Justin Bieber : Taylor Swift

Big Ideas

South Korean dramas boost luxury brands in Asia

The runaway success of a recent South Korean television show in China has led luxury brands to consider the marketing clout of Korean culture acros...

Korean Wave

Big Ideas

Digital coupons keep consumers coming back for more

Digital coupons are key to maintaining customer loyalty and influencing purchases, according to a report by Forrester Consulting.

Shopping : Digital Coupons : Promotions

Viewpoints

Alex Stephany: How to understand the sharing economy

Where does the sharing economy go after Airbnb?

The Sharing Economy : JustPark : Collaborative Consumption

Viewpoints

Have it your way: Fast food gets personal

McDonald’s and other fast food brands are ramping up their collaborative credentials, but will it be enough to tempt the Millennial generation?

Millennial : Fast Food : McDonald's

Big Ideas

Yoox joins forces with WeChat for m-commerce push

Shopping for luxury brands online has become more personal thanks to a new global partnership between Yoox Group and instant messaging service We...

Yoox : WeChat : Social Commerce

Viewpoints

Eoghan O’Sullivan: Making XBox Kinect work for retail

The founder of technology start-up Von Bismark on how laser-scanning technology is changing the way people shop at home.

Von Bismark : Microsoft Kinect : E-commerce

Big Ideas

London’s first steam-only restaurant opens on Baker Street

That’s Vapore restaurant is bucking fast food conventions to serve a raft of health-conscious, time-poor consumers.

That's Vapore : Steam : Health

Big Ideas

McDonald’s courts Millennials with personalised experiences

McDonald’s has moved to make its products more individual.

McDonald's : Millennials : Fast Food

Big Ideas

The Reputation Economy is central to new cryptocurrency project

Document Coin is a new project that imagines a cryptocurrency as a means of exchange guaranteed by personal reputation rather than code.

Cryptocurrency : Document Coin : Reputation

Big Ideas

Rent the Runway moves towards everyday wear

Rent the Runway has announced a new Unlimited subscription service that enables women to lease a rotating selection of items by post for as long ...

Rent The Runway : Jennifer Hyman : Fortune