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Micro Trends
Specific shifts in consumer behaviour that are changing the business environment in the short term.
Micro Trends
Luxury Listening Rooms
Luxury brands are staging listening experiences that resonate on an emotional, sensorial and cultural level. These sonic activations operate as community hubs, emotional coders and temporal expressions of brand DNA.
Micro Trends
Repair Renaissance
Retail spaces are transforming into skill-sharing hubs, embedding circularity through community-led repair workshops.
Micro Trends
The New Creatorverse
Content creators are evolving into multimedia powerhouses, building immersive IP eco-systems, retail ventures and employee-driven content to secure longevity and bypass tech gatekeepers in a saturated market.
Micro Trends
Resilience Branding
As the Trump administration rolls back nationwide government DEI initiatives, progressive businesses are choosing to re-affirm their commitment to inclusion by adopting new language rather than retreating from their efforts.
Micro Trends
Content Commerce
Consumers are watching and scrolling their way through a blended media landscape where streaming services, social media and gaming carry more seamless commerce opportunities than ever.
Micro Trends
Upmarket Vending
A host of high-end vending devices is opening up storefronts into luxurious yet automated experiences, allowing brands to sell at any time, without...
Vending Machines
:
Automated
:
Pop-up
Micro Trends
Experiential spaces
Experiential spaces
Stores
:
Workshops
:
Community
Micro Trends
Untethered Retail
As brands anchor themselves online and physical stores become costly, fixed retail spaces are increasingly threatened with redundancy. A new set of...
Pop-up
:
Transient
:
Stores
Micro Trends
Abandoned spaces and unfinished interiors
The recession has resulted in many empty or abandoned spaces and industrial units; as the economy recovers, savvy retailers and hospitality service...
Empty
:
Disused
:
Reclaimed
Micro Trends
Revamped utilities
The next decade is set to see design re-address forgotten utility spaces; a new wave of experiential designs for banks, dentists and clinics is cat...
Civic
:
Utlity
:
Experiential
Micro Trends
Webtailing 3.0
A new group of webpreneurs is taking inspiration from the experiences of physical retailing, presenting these on-screen in 2D, and creating a new s...
Webpreneurs
:
Mag-tailing
:
Phy-gital
Micro Trends
Ostalgia
Ostalgia
Ostalgie
:
Russian
:
Polish
Micro Trends
Local social networking
Local social networking
Social Media
:
Apps
:
Community
Micro Trends
Virtually Real
Virtually Real
Avatars
:
Pixellated
:
Characters
Micro Trends
New currencies
Recession and lack of trust in financial institutions are leading to growth in new types of currency that trade in knowledge, barter and community-...
B2B
:
Cash
:
Payment
Micro Trends
Biohacking
A scientific revolution is stirring in the basements and garages of amateur scientists, who, away from the constraints of institutionalised learnin...
Hackivism
:
Synththetic
:
Rewiring
Micro Trends
Small car luxe
Owning a small car no longer needs to be a sign of diminished wealth. A new type of luxurious small car is catering for well-off city-based custome...
Compact
:
Car
:
Fuel-efficient
Micro Trends
New Budget Travel & Hospitality
New Budget Travel & Hospitality
Budget
:
Hotels
:
No-frills
Micro Trends
Boxcars
Boxcars
Cars
:
Square
:
Cube
Micro Trends
Going Green
Going Green
Eco-Tourislm
:
Hotels
:
Resorts
Micro Trends
New FemTech
New FemTech
Womenomics
:
Feminism
:
Intuition
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