Micro Trends

Specific shifts in consumer behaviour that are changing the business environment in the short term.

Pre-teen Protein

The growing protein market for kids is both premium and purposeful, as Gen Alpha and their parents seek to fortify their physical health and appearance

Micro Trends

Content Commerce

Consumers are watching and scrolling their way through a blended media landscape where streaming services, social media and gaming carry more seamless commerce opportunities than ever

Micro Trends

Matrescence

The concept of matrescence highlights the profound physical, emotional and neurological shifts experienced by new mothers, presenting brands with a unique chance to engage and support parents during this transformative life stage

Micro Trends

Scent Retail Futures

Luxury fragrance retail is turning to AI and immersive experiences to provide bricks-and-mortar customers with curated and personalised scent discovery

Micro Trends

Eau de Climate Change

As more flora and fauna become extinct every year, perfume innovators are becoming activists by attempting to encapsulate the authentic smell of Mother Nature in a bottle

Micro Trends

Man-teriors

A new wave of lifestyle titles and platforms are targeting the savvy, interiors-minded male consumer.

Magazines : Male : Interiors

Micro Trends

Resurrection Stores

Grand department stores are staging a retail resurrection. They are coming back to life as new and improved versions of their venerable old selves,...

Department Stores : Malls : Shopping

Micro Trends

Home-grown Luxury

A new breed of luxury brands is emerging from developing economies, starting a shift in the industry away from the traditional domination of Paris,...

Domestic : Local Brands : Distribution

Micro Trends

Soviet Style

Twenty two years after the fall of the Soviet Union, designers are referencing visuals from the Eastern Bloc, resulting in a nostalgic look back th...

Bars : Soviet Union : Communist

Micro Trends

Discount Luxury

Luxury has always been about exclusivity, not affordability, opulence not restraint, and the niche rather than mass market. Now a handful of luxury...

Price : Outlet : Entry-level

Micro Trends

Big Bold Luxe

Big is the new black in luxury circles as brands open ever bigger and bolder high-concept stores and employ epic marketing strategies to woo luxuri...

Flagship : Department Store : Stores

Micro Trends

Slowcial media

Social media developers are feeding the more reflective sides of our minds with a new array of services that are geared towards slow thinking and m...

Slow : Social Media : App

Micro Trends

Cocktail art

Bars are popping up in a fine art context, engaging viewers accustomed to the more detached experience of browsing in a gallery.

Bars : Fine Art : Experience

Micro Trends

Auto Milano

Forward-thinking car brands flocked to Milan Design Week in unprecedented numbers this year to show everything from sculptures to chairs, suggestin...

Cars : Sculpture : Art

Micro Trends

Budget Luxe

A crop of fresh retailers is springing up online, promising to deliver affordable luxury by cutting out the middle men. But why now?

Affordable : Price : Cost

Micro Trends

A whole new blend

Tea comes in a range of blends, from builder’s brew to herbal infusions. But as consumers’ tastes change, the drink is becoming increasingly refine...

Tea : Beverages : Hot Drinks

Micro Trends

Save our Artisans

On a snowy December night at Scotland’s Linlithgow Palace, model Stella Tennant swept onto the runway of Chanel’s pre-fall 2013 show in a tartan co...

Artisan : Artisanal : Heritage

Micro Trends

Boutique BYO

‘Bring your own’ (BYO) conjures up images of all-you-can-eat food buffets and money-saving tactics, but a raft of new BYO restaurants and bars are ...

Bring Your Own : Cocktail : Alcohol

Micro Trends

Intergalactic beauty

On the catwalks, intergalactic references began with Alexander McQueen’s Avatar-èsque Plato’s Atlantis spring/summer 2010 collection, Christopher K...

Space : Re-enlightenment : Galactic

Micro Trends

On the app-walk

Fashion has found a new home. Rather than unveil their latest collections during glittering catwalk shows, fashion brands are increasingly heading ...

Vine : Tumblr : Fashion Show

Micro Trends

Layaway Luxury

Fashion rental, installment plans, second-hand luxury stores. These quaint shopping concepts, consigned to the bin in the 90s as bold-faced luxury ...

Fashion Rental : Installemnt Plans : Second-hand

You have 3 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.

BECOME A MEMBER