Experts & Opinion

Discover the opinions that matter and the ideas shaping our future, including on-demand webinars, videos and podcast discussions with innovative thinkers on how we can collectively shape a more positive future.

Viewpoints

Out of context

Professor Enrique Dans on Google’s programmatic advertising crisis.

Programmatic Advertising : Google : The Dislocated World

Viewpoints

Nadine Chahine: Monotype

Why the glance is the currency of the age.

The Focus Filter : Monotype : Typography

Viewpoints

Pegor Papazian: Bazillion Beings

How in the future artificially intelligent systems will become consumers in their own right.

Bazillion Beings : Chat Bots : Artificial Intelligence

Viewpoints

Imagining the Future Nightclub

How are brands responding to the decline of the night-time economy and its effect on the cultural make-up of European cities?

Nightlife : 24-hour Economy : Europe

Viewpoints

Julie Vargas: The Digital Wardrobe

Avery Dennison’s director of product management for digital solutions on fashion’s digital future.

Avery Dennison : Wearable Technology : Fashion

Viewpoints

Emily Medd: SEEN Connects

Why influencer marketing is no longer the preserve of the big brands.

SEEN Connect : Influencer Marketing : Emily Medd

Viewpoints

The Politics of the Avatar

If virtual reality is the future of social networking, should their be rules around the appearance of users?

Virtual Reality : The Sharded Self : Avatars

Viewpoints

Dr Helen Crowley: Kering

The head of sustainable sourcing innovation at Kering explains why brands need to be open about sustainable innovation.

Kering : Whole-System Thinking : Sustainability

Viewpoints

Monotype: Beyond Authenticity

The type foundry on winning consumer trust through co-creation, transparency and typography.

Monotype : Trust : Typography

Viewpoints

Shelina Janmohamed: Ogilvy Noor

How modest wear can appeal beyond the Muslim market.

Retail Futures Forum : Modest Wear : Muslim

Viewpoints

Disruptive DNA

Embracing DNA is not just about enhancing retail models, but about empowering people in the process.

DNA : Travel : The Dislocated World

Viewpoints

Michelle Kennedy: Peanut

Why today’s mothers need new platforms to socialise and share without judgement.

Peanut : Motherhood : Social Network

Viewpoints

Reid Evans: Introducing Autonomics

NewDealDesign’s strategy design director sets out his vision of a future in which the lines between fixed and mobile economies are blurred.

NewDealDesign : Mobility : Smart Cities

Viewpoints

Matt Branda: Qualcomm

How the 5G revolution will supercharge virtual reality and the Internet of Things.

Qualcomm : Virtual Reality : Telepresence

Viewpoints

Proxy Parents

What are the consequences of raising children under the aegis of artificial intelligence?

Mattell : Artificial Intelligence : Alexa

Viewpoints

Charles Nduka: Emteq

Why tracking users’ emotions is crucial to the success of virtual reality.

Emteq : Virtual Reality : Emotion Tracking

Viewpoints

Roger Michel: The Institute for Digital Archaeology

How technology is revolutionising the way we catalogue and exhibit material culture.

Institute For Digital Archaeology : Musuem Futures : 3D Printing

Viewpoints

Benoit Pagotto: A new e-sports audience

The head of marketing at Fnatic on the company’s pop-up event and retail space.

Esports : Live Streaming : Twitch

Viewpoints

Embracing tradition

With brands rushing to cater for the relentless demands of the consumer, is the fashion system on the verge of collapse in trying to keep up, and w...

Fashion : See Now Buy Now : Luxury

Viewpoints

Zara Mirza: Bacardi

How brands can ethically empower the arts.

Bacardi : No Commission : Zara Mirza

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