Big Ideas

The ideas and innovations that hint at the future of the consumer landscape

Bloggers’ blight

Big Ideas

Bloggers’ blight

Global – The age of the celebrity blogger may be coming to an end, says digital media company SheKnows Media.
Bloggers : SheKnows Media : Celebrity Endorsements
All in the service

Big Ideas

All in the service

US – Service is a new online platform that acts as a neutral third party between brand and consumer to ensure high levels of customer service.
Customer Service : Complaints : Reputation
Hashtag ban

Big Ideas

Hashtag ban

US – In its most recent update, photo-sharing app Storehouse has removed followers, hashtags and its social feed.
Insta-real : Social Media : Instagram
Scenic route

Big Ideas

Scenic route

New York – Airbnb has joined forces with Google Maps to help people find the road less travelled.
Airbnb : Hosted Walks : Google Maps
London Design Festival 2015: Review

Big Ideas

London Design Festival 2015: Review

This year’s London Design Festival saw many exhibitors scaling down. Yet, despite its smaller scope, the festival succeeded in highlighting new a...
V&A Museum : Faye Toogood : Sustainable Design
Superfood futures

Big Ideas

Superfood futures

Global – Peruvian lucuma is the next superfood poised to take the Western world by storm.
Lucuma : Mintel : Superfood
Laser razor

Big Ideas

Laser razor

Global – Skarp is a technology start-up designed to revolutionise the way millions of people shave.
Skarp : Razor Blades : Grooming Products
Time for a coffee

Big Ideas

Time for a coffee

US – Starbucks has launched an updated version of its mobile app, enabling customers to order ahead and skip long queues.
Starbucks : Dan Beranek : Line Anxiety
Broader horizons

Big Ideas

Broader horizons

Global – Short-stay home rental site Airbnb has acquired travel hack tool Vamo.
Airbnb : Vamo : Journey
A promise kept

Big Ideas

A promise kept

Global – McDonald’s has rallied some of the world’s biggest brands to help raise money for the migrant aid crisis.
United Nations : World Food Programme : McDonald's
Free-rein fashion

Big Ideas

Free-rein fashion

New York – Department store Bergdorf Goodman is giving brands free rein to design their own spaces in its renovated luxury lifestyle space on the s...
Bergdorf Goodman : The Modernist Floor : Luxury Retail
Connected tech’s coming home

Big Ideas

Connected tech’s coming home

London – Next year could be the year that the Connected Home finally starts living up to its potential, says British Gas’ Kassir Hussein.
British Gas : Hive : Techable Talks
Bronies bite back

Big Ideas

Bronies bite back

US – Indie developer Mane 6 has defied Hasbro by creating a game based on characters from the cult cartoon series My Little Pony.
My Little Pony : Hasbro : Mane 6
Take a shot

Big Ideas

Take a shot

Europe – Lager brand Amsterdam has launched a new 237ml can for drinking on the go.
Amsterdam Navigator : Packaging : Beer Shot
Colour coordination

Big Ideas

Colour coordination

Global – Topshop has joined forces with Pinterest to help customers find their perfect colour palette.
Topshop : Pinterest : Colour Board
Back to busyness

Big Ideas

Back to busyness

Global – Millennials are the generation most likely to overstate how busy they are, according to new figures from Havas Worldwide.
Havas Worldwide : Busy : The Busy Trap
World Retail Congress 2015 Review: Part 2

Big Ideas

World Retail Congress 2015 Review: Part 2

Digital anxiety, disconnected stores and omni-channel retail were top concerns at World Retail Congress 2015 (WRC).
World Retail Congress 2015 : Chinese Consumer : Mobile Shopping
All in one

Big Ideas

All in one

Global – Apple has forced the world’s leading service providers into action after it announced a rethink of the way it will sell iPhones.
Apple : IPhone : IPhone 6S
New nostalgia

Big Ideas

New nostalgia

Global – Archiving app Shryne aims to help consumers declutter their online social history.
Shryne : Digital Archive : Nostalgia
Ad-less browsing

Big Ideas

Ad-less browsing

Global – Mobile ad blockers have rocked the app download charts since Apple announced its latest iOS update.
Ad Blockers : Ad-blocking Apps : Peace
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