LSN : Big Ideas

Big Ideas

Rfrsh yourself

São Paulo – Soft drink brand Sprite and Brazilian ad agency CUBOCC’s RFRSH na Lata Snapchat campaign creates connections between fans of the fizzy ...

Sprite : Snapchat : Generation Z

Big Ideas

Shop-pin around

Global – Pinterest’s new visual search function and buyable pins are enabling a seamless and shoppable browsing experience.

Social Commerce : Click To Buy : User Curated Retail

Big Ideas

Dublin Web Summit 2015: Power of privacy

Dublin – Privacy is the next big battleground for brands, according to Wickr founder Nico Sell.

Wickr : Wickr Foundation : Encryption

Big Ideas

Symbiotic stays

London – A trial partnership with Hyatt Hotels is enabling luxury sharing economy start-up OneFineStay to extend its service offer.

Symbiotic Branding : The Sharing Economy : Travel And Hospitality Futures

Big Ideas

Dublin Web Summit 2015: Therapy through tech

Dublin – TalkSpace is a mobile-based clinical therapy service that tackles mental illness on a global scale.

TalkSpace : Oren Frank : Mental Health

Big Ideas

Store to studio

London – Matthew Williamson’s retail revamp responds boldly to the new fashion cycle.

Fashion : Retail Experience : Modern Luxury

Big Ideas

Dublin Web Summit 2015: Advertising metrics

Dublin Web Summit 2015 – Advertisers must stop valuing impressions by clicks and start valuing by time, says media agency MEC Global president of d...

Dublin Web Summit : Technology : MEC Global

Big Ideas

Seeing YouTube Red

Global – YouTube phenomenon PewDiePie has come out against ad-blocking, giving his support to YouTube Red.

Youtube Red : Pewdiepie : Ad-blocking

Big Ideas

Host with the most

Global – Airbnb’s Journeys pilot invites guests to sign up to trips curated by their host, blending Curated Travel with the site’s referr...

Airbnb : Journeys : Curated Travel

Big Ideas

Luxe Pack Monaco 2015: Overview

Sensory applications, sustainable solutions and digital authentication were among the topics on the agenda at Luxe Pack Monaco 2015.

Luxe Pack : Packaging : Monaco

Big Ideas

Facebook adapts advertising

Global – Facebook’s new advertising format for developing countries replaces video with slideshows.

Facebook : Africa : Mobile Ads

Big Ideas

Social conscience

US – Social network Tsu’s uptake over the past year reflects Millennials’ appreciation for models that reward individual users for content and netw...

Social Media Update : Altruvation : Social Commerce

Big Ideas

Social good bazaar

New York – A co-working environment for social enterprises offers business support as well as desk space.

Impact Bazaar : Co-working : New York

Big Ideas

One step ahead

Japan – Car-maker Mitsubishi is helping to prevent accidents caused by loss of concentration and other cognitive distractions thanks to its latest ...

Mitsubishi : Automotives : Cars

Big Ideas

Channel your emojis

Amsterdam – Researchers have developed an emoji-powered YouTube video search.

Emoji2Video : Tyler Schnoebelen : Search Engine

Big Ideas

Latino boom

US – A Nielsen report reveals the growing influence of Latino Baby Boomers in mainstream culture.

Flat Agers : Hispanic : Baby Boomers

Big Ideas

Social media professional

Global – Facebook at Work has scored its largest client, the Royal Bank of Scotland, which will trial the business version of the social networking...

Facebook At Work : RBS : Banking

Big Ideas

Pay with anything

Global – MasterCard is working on technology that will turn any connected device into a mobile payment system.

MasterCard : Commerce For Every Device : IoT

Big Ideas

Make change happen

Global – Fashion label Benetton is celebrating its 50th anniversary with a global campaign dedicated to improving the working conditions of women w...

Benetton : United Colors Of Benetton : Women Empowerment Program

Big Ideas

Dutch Design Week 2015 Review

True to form, the participants of Dutch Design Week 2015 set out to shake up the status quo. Bold exhibitions by the Design Academy Eindhoven gradu...

Dutch Design Week 2015 : Design Academy Eindhoven : New Bricolage Living

Big Ideas

The ideas and innovations that hint at the future of the consumer landscape