Big Ideas

The ideas and innovations that hint at the future of the consumer landscape

Several fashion brands linked to polluting factories

Big Ideas

Several fashion brands linked to polluting factories

Global – Brands including H&M, Zara and ASOS have been named in a new report from the Changing Markets Foundation.
Fashion : Sustainability : Retail
Pollution capitals: Mexico City

Big Ideas

Pollution capitals: Mexico City

Mexico – With almost 9m inhabitants, the Mexican capital is one of the key potential markets for pollution products.
Urbanism : Sustainability : Mobility
Pollution mask evolution

Big Ideas

Pollution mask evolution

The top five brands creating the most innovative products designed to protect commuters from polluted air.
Fashion : Sustainability : Health And Wellness
Gaming is no longer a niche category on YouTube

Big Ideas

Gaming is no longer a niche category on YouTube

Global – It is one of the most watched types of content across the platform.
Gaming : Media : Digital
Airbnb launches a microsite with a humanitarian focus

Big Ideas

Airbnb launches a microsite with a humanitarian focus

Global – The sharing economy platform has partnered with the International Rescue Committee to provide shelter for refugees.
Hospitality : Travel : Humanitarian
London launches incubator to tackle climate change

Big Ideas

London launches incubator to tackle climate change

London – The move is part of an initiative that aims to make the capital a leading smart city.
Sustainability : Digital : Technology
Car ownership is declining as more people turn to ride-sharing

Big Ideas

Car ownership is declining as more people turn to ride-sharing

Global – Some 34% of consumers believe that ride-sharing apps are more convenient than car ownership, according to Capgemini.
Auto : Technology : Digital
Adidas tv show to teach football skills to Chinese kids

Big Ideas

Adidas tv show to teach football skills to Chinese kids

China – The series will be produced in conjunction with the Ministry of Education (MoE) and China Education TV.
Education : Sport And Leisure : Fashion
Ikea offers start-ups a space to develop their ideas

Big Ideas

Ikea offers start-ups a space to develop their ideas

Sweden – The flatpack furniture brand has created an innovation incubator programme with the aim of collaborating with these brands in the future. ...
Retail : Technology : Workplace
WeChat expands its payment services beyond China

Big Ideas

WeChat expands its payment services beyond China

Global – Chinese consumers can now pay for goods and services in Europe and Canada using WeChat Pay.
Digital : Finance : Retail
MIT Media Lab programmes bacteria to respond to sweat

Big Ideas

MIT Media Lab programmes bacteria to respond to sweat

US – The lab is using genetically modified bacteria to design running shoes that glow as the wearer perspires.
Design : Retail : Technology
Amazon offers low-income shoppers a 45% discount on Prime

Big Ideas

Amazon offers low-income shoppers a 45% discount on Prime

US – The mega-system is looking to expand its American customer base beyond middle- and high-income consumers.
Retail : Digital : E-commerce
New Teen Boss magazine aimed at Generation Z entrepreneurs

Big Ideas

New Teen Boss magazine aimed at Generation Z entrepreneurs

US – The publication has been launched solely in print, without advertisements or an online website.
Media : Digital : Gen Z
Google Earth Outreach publishes hyperlocal air pollution data

Big Ideas

Google Earth Outreach publishes hyperlocal air pollution data

US – In collaboration with start-up Aclima, Google has been mapping pollution levels in Oakland, California over the past year.
Digital : Technology : Pollution
An Uncertain Future

Big Ideas

An Uncertain Future

In the run-up to the General Election, four diverse British consumers from across the country discuss how a year of sociopolitical upheaval has aff...
General Election 2017 : An Uncertain Future : Brexit
Organic doesn’t always mean better for the environment

Big Ideas

Organic doesn’t always mean better for the environment

Global – T-shirts made from organic cotton can be more harmful to the environment than those made from genetically modified cotton.
Fashion : Design : Sustainability
US Millennials save more money than Baby Boomers

Big Ideas

US Millennials save more money than Baby Boomers

US – Contrary to popular belief, Millennials in the US save more money than any other demographic, according to a new report.
Finance : Retail : Culture
Kik is the first mainstream messaging app to create its own cryptocurrency

Big Ideas

Kik is the first mainstream messaging app to create its own cryptocurrency

US – The new medium of exchange, Kin, is based on Ethereum blockchain technology.
Finance : Retail : Technology
Trump backers will spend more on luxury than non-supporters

Big Ideas

Trump backers will spend more on luxury than non-supporters

US – Fans of the US President among high-net-worth individuals (HNWIs) plan to spend 50% more in the near future, according to YouGov.
Luxury : Retail : Finance
The UK plus-size market is on the rise

Big Ideas

The UK plus-size market is on the rise

UK ­– According to a new report, £1 in every £5 spent on womenswear in the UK this year will be on plus-size fashion.
Fashion : Retail : Branding
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