LSN : Big Ideas

Big Ideas

Next-generation Apps

Tired of narcissistic platforms such as Instagram, young people are moving over to private messaging apps that emphasise community, allow for ephem...

Youth : Digital : Technology

Big Ideas

Synthetic Reproduction

The next revolution in treating infertility could eliminate the pressure to have children before a certain age and open the possibility for family ...

Family : Identity : Reproduction

Big Ideas

How magazine Azeema empowers women from North Africa and the Middle East

The founders of Azeema magazine on representing strong-minded women, empowering young girls and championing inclusivity.

Youth Culture : Fashion : Belonging

Big Ideas

The rise of eco-influencers

From inventing power-saving products in their bedrooms to suing the American government, a generation of young activists are fighting for change an...

Youth : Sustainability : Digital

Big Ideas

How brands should use chatbots

From acting as virtual employees to creating more meaningful relationships with consumers, chatbots are opening up new opportunities for brands.

Retail : Digital : Technology

Big Ideas

What 3M’s road sign research means for mobility

Embedding roads with materials that cars can sense and see will improve passenger safety.

Automotive : Design : Technology

Big Ideas

What automation means for workers’ future skills profiles

A new report by Nesta suggests how employees can future-proof their career paths for 2030.

Workplace : Education : Automation

Big Ideas

Danny Isserles on designing robots for the home

Danny Isserles, vice-president of marketing at Roboteam, on why autonomous robots should not be humanoid.

Technology : Design : Artificial Intelligence

Big Ideas

Michael Selden on the need for cellular agriculture

The co-founder of cultured fish company Finless Foods on how laboratory-grown fish and meat could change the way people perceive ‘natural’ foods.

Food : Sustainability : Cellular Agriculture

Big Ideas

How to make sustainability delicious

From food education and design to sustainable dining, here are five steps to becoming a responsible food brand.

Food : Drinks : Food And Drink

Big Ideas

These concepts reveal the Future of Convenience

In the future we will expect seamless and personalised service to be the default customer experience. What products and systems will enable brands ...

New Consumer Experience : Retail : Service

Big Ideas

What Citymapper’s taxi-bus hybrid means for public transport

The new transport network, which reacts to consumer demand, hints at the future of commuter travel.

Transport : Digital : Automotive

Big Ideas

The new fashion capitals

Gentrification, unaffordable house prices and immigration regulations are forcing emerging fashion designers to forgo New York, Paris and London. I...

Fashion : Apparel : Placemaking

Big Ideas

Brand Innovation Debrief: Nike

From data-informed design to augmented reality-powered customisation, Nike’s latest innovations hint at the future of athletic wear.

Fashion : Technology : Retail

Big Ideas

Biome Blending

Recent studies indicate that we might soon be able to adopt other people’s microbiotic identities.

Wellness : Identity : Optimisation

Big Ideas

Turning pollution into protein

As the amount of carbon dioxide in the atmosphere increases, it is having a detrimental effect on the nutritional value of food around the globe...

Food & Drink : Wellness : Superfoods

Big Ideas

Alfredo Orobio on fashion’s democratic future

Alfredo Orobio, founder and CEO of AWAYTOMARS, on why the future of fashion lies in its democratisation.

Fashion : Tech : Digital

Big Ideas

Will future smart homes enforce ethical consumption

Through the lens of a fictional future scenario, we explore how technology is driving key behavioural shifts among brands and consumers. This month...

AI : Retail : Service

Big Ideas

Joseph Pine II on the future of experience

The next stage in the evolution of brand experiences will be about offering transformation.

Retail : Hospitality : Service

Big Ideas

Self-healing Materials

Self-healing materials will soon offer brands the opportunity to make their products far more resilient.

R&D : Material Futures : Apparel

Big Ideas

The ideas and innovations that hint at the future of the consumer landscape