Big Ideas

The ideas and innovations that hint at the future of the consumer landscape

How targeted advertising can survive the GDPR

Big Ideas

How targeted advertising can survive the GDPR

Katarzyna Szymielewicz, co-founder and president of Panoptykon Foundation, a Polish NGO that aims to protect the rights of individuals in a surveil...
Advertising : GDPR : Privacy
How Goodyear is heralding a sustainable future

Big Ideas

How Goodyear is heralding a sustainable future

Senior industrial designer Sébastien Fontaine and principal engineer Claude Boes from Goodyear’s Innovation Centre in Luxembourg discuss the import...
Automobile : Wellness : Sustainability
This West African supergrain could be the next quinoa

Big Ideas

This West African supergrain could be the next quinoa

Noah Levine, chief marketing officer at Yolélé Foods, a start-up building a supply chain for the African grain fonio, explains the potential appeal...
Food : Cuisine : Diets
Jim Meehan on why moderation is good for the alcohol industry

Big Ideas

Jim Meehan on why moderation is good for the alcohol industry

The bartender and author discusses the disparity in drinking habits between different US generations, the moral responsibilities of the bartender a...
Drinks : Hospitality : Wellness
Is your brand ready for the GDPR?

Big Ideas

Is your brand ready for the GDPR?

The General Data Protection Regulation comes into effect on 25 May, offering both challenges and opportunities for brands.
Data : Digital
The young influencers redefining male identity

Big Ideas

The young influencers redefining male identity

The teenagers redefining masculinity through streetwear, meme culture and fresh representations of heritage and identity.
Youth : Fashion : New Masculinity
The J-Beauty products to know about

Big Ideas

The J-Beauty products to know about

Japanese beauty products are finding new appeal in the West thanks to their unique formulations and efficacy.
Beauty : Skincare : Cosmetics
Data is not as neutral as it seems

Big Ideas

Data is not as neutral as it seems

Sound artist and researcher of critical data analytics Wesley Goatley discusses the importance of democratising data to better serve those who are ...
Sustainability : Data : Placemaking
Are we too selfish to be sustainable?

Big Ideas

Are we too selfish to be sustainable?

Dr Daniel Benkendorf, professor of psychology at the Fashion Institute of Technology, on turning our moral values into sustainable purchasing behav...
Fashion : Sustainability : Retail
Navigating the ethics of lab-grown materials

Big Ideas

Navigating the ethics of lab-grown materials

Designer Christina Haxholm discusses how synthetic biology can create a more sustainable fashion industry, and brands can help propel future uses.
Fashion : Biotechnology : Materials
Future textiles will be made from seaweed and dissolving thread

Big Ideas

Future textiles will be made from seaweed and dissolving thread

The winners of H&M Foundation’s Global Change Award 2018 are pioneering circular processes in the fashion supply chain, using materials from a...
Fashion : Sustainability : Circular Economy
How will AVs impact urban design?

Big Ideas

How will AVs impact urban design?

Governments and brands need to anticipate how autonomous vehicles will transform the way we plan and use our cities.
Mobility : Automotive : Retail
The material revolution at Milan's Salone 2018

Big Ideas

The material revolution at Milan's Salone 2018

From sound-emitting glass to food as an interface, Salone del Mobile 2018 showcased a host of new material innovations that could shape the future ...
Material : Biotechnology : Packaging
Antonia Opiah addresses the politics of black hair

Big Ideas

Antonia Opiah addresses the politics of black hair

The founder of Un-ruly discusses the launch of an at-home hairstyling service and how it reflects the inequalities of the beauty industry.
Beauty : Marketing : Digital
Why beauty brands need a holistic approach to diversity

Big Ideas

Why beauty brands need a holistic approach to diversity

Bridgette Howard, founder of Washington DC-based beauty incubator Parlor West Ventures, on the need for vertically integrated inclusivity and how l...
Beauty : Inclusive Beauty : Venture Capital
Artist LaTurbo Avedon exists solely on the internet

Big Ideas

Artist LaTurbo Avedon exists solely on the internet

The avatar and artist discusses her digital identity and explains why tech companies could become transhumanitarian.
IAM : Digital Media : Marketing
Why clean air needs to be on every brand’s agenda

Big Ideas

Why clean air needs to be on every brand’s agenda

Daan Roosegaarde, designer and founder of Studio Roosegaarde, on why clean air, energy and water should be in every brand’s mission statement.
Placemaking : Pollution : Future Cities
How cities can beat over-tourism

Big Ideas

How cities can beat over-tourism

In order to reverse tourism disparity and protect heritage sites, governments are taking back control.
Travel : Hospitality : Tourism
Does Pepper the robot represent the dawn of hospitality bots?

Big Ideas

Does Pepper the robot represent the dawn of hospitality bots?

Jonathan Boiria from Softbank Robotics discusses how its robot Pepper will infiltrate the West.
Hospitality : Travel : Technology
Charlotte Webb on creating an equal internet

Big Ideas

Charlotte Webb on creating an equal internet

The head of content at Feminist Internet explains how the UAL Futures project has turned into a movement for a gender-equal internet.
Female Futures : Digital : Technology
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