Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Paradigms 2024: Future of Branding

Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding

Markets

The Rise of Inclusive Travel 

From inclusive cultural learning to accessible work and play, successful travel design must have people with disabilities at the forefront

Markets

State of Luxury: Singapore

Rising disposable income and affluence amongst Singaporeans, along with high-spending international business and leisure travellers, are boosting Singapore’s luxury outlook

Big Ideas

Paris Fashion Week SS25

Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week

Big Ideas

Material Matters 2024

Material Matters 2024 edition didn’t disappoint in highlighting innovative material intelligence

Markets

Rail Travel Re-ignited

As flying shame and a desire for slower travel take root among consumer mindsets, the ease and romanticism of train travel are reviving the sector.

Travel : Transport : Sustainability

Markets

Local Food Market: Australia

Amid pandemic-hit imports, a renewed sense of community and concerns about sustainability are driving positive new directions for Australia’s food ...

Australia : Drink : Food

Markets

Gen Z Hangout Market

Young people are breaking free from their lockdown cocoons, countering a year of isolation and under-stimulation with immersive, real-life social e...

Youth : Gen Z : Generation Z

Big Ideas

Why post-pandemic travel needs a loyalty upgrade

The travel industry has been reset. With a post-vaccine boom on the horizon, it’s time for travel and hospitality brands to upgrade outdated loyalt...

Travel : Hospitality : Tourism

Markets

Indian Beauty Market

Skincare, haircare and colour cosmetics are booming in India’s beauty market, bolstered by ingredient innovation, reformed beauty ideals and experi...

India : Beauty : Retail

Markets

Radio Market

The humble medium of radio is finding a new purpose, audience and role as a connector and facilitator as global nations move through the pandemic.

Media : Radio : Society

Big Ideas

The brands making the dairy aisle more sustainable

Demand for dairy alternatives is here to stay. As consumers seek balance between sustainability, health and taste, plant-based innovation is booming.

Plant-based : Sustainability : Non-dairy

Communities

Regenizens

Meet the community-focused citizens who are reframing their relationship with consumption to be not just more sustainable, but also regenerative an...

Sustainabillity : Beauty : Society

Markets

Premium Homeware Market

Following a year of pandemic nesting, premium brands are seizing upon homeware to elevate comfort and style, and bring artisanal goods home.

Luxury : Retail : Design

Big Ideas

The rise of retail’s third-space storefronts

Brands are commodifying outdoor space to create retail destinations that blend into the urban fabric while fostering play, exploration and community.

Retail : Architecture : Design

Markets

Accelerating African Fashion

Cross-cultural collaborations and digital innovations are helping to advance African fashion on the global stage, while preserving local heritage a...

Africa : Fashion : Retail

Big Ideas

Five influencers driving an everyteen revolution

The Generation Z creators and entrepreneurs who thrived during the pandemic by speaking to, spotlighting and disrupting the realities of ordinary t...

Youth : Media : Social Media

Big Ideas

Five luxury brands exploring longevity marketing

Global luxury brands are exploring slower, lifestyle-led forms of marketing to stand out from the transient and homogenised nature of social media.

Luxury : Media : Marketing

Markets

Subscriptions Market

Offering convenience, discovery and a way to support local businesses, retailers are seizing upon subscription services as a pandemic-proof strategy.

Retail : Subscriptions : Sustainability

Big Ideas

Five design responses to the climate crisis

Brands are using design mechanisms to communicate about environmental issues in a bid to increase awareness and action from consumers.

Design : Eco Design And Sustainability : Sustainability

Markets

Black History Travel Market

Around the world, Black people are using travel experiences as a way to heal from recent traumas and gain new perspectives on their ancestry and hi...

Travel : Tourism : Hospitality

Markets

Reading Market

Innovators are harnessing pandemic behaviours to re-imagine books for a new generation of escapist, eco-conscious and phygital readers.

Media : Entertainment : Youth

Big Ideas

Five future voices of community-first travel

From Malaysia to Mexico, these innovators are re-establishing the meaning of community and placemaking in an industry devastated by the pandemic.

Travel : Hospitality : Luxury

Markets

Exertainment Market

As consumers look for new ways to inject fun into fitness, brands are introducing a range of platforms and services that combine entertainment and ...

Fitness : Entertainment : Wellness

Big Ideas

Stream our Inter-Covid Roadmap Webinar

One year on from the first European lockdowns, this webinar looks at what new opportunities await global brands and businesses in the inter-Covid era.

Society : Covid-19 : Webinar