Viewpoints

Opinions, thought-starters and viewpoints from influencers, changemakers and chief thinkers, understanding how the next big ideas will shape your business.

Viewpoints

Designing for the future’s Equilibrium Cities

The Future Laboratory and creative network Dutch Invertuals are exploring how design can foster Equilibrium Cities – urban zones where collective o...

Design : Sustainability : Creatives

Viewpoints

Gucci’s Robert Triefus on redefining luxury

Gucci’s executive vice-president of brand and customer engagement discusses the inter-Covid lessons for luxury – and what The Five States of Luxury...

Luxury : Retail : Fashion

Viewpoints

Why global youth migration will re-map the world by 2050

Strategist Parag Khanna discusses the mega-trends and scenarios that will dictate the movement of billions of people, shaping our borders, work and...

Society

Viewpoints

The workplace of 2030 will be Web 3.0

Tina He and Mind Apivessa, co-founders of Station, are empowering and upskilling regular internet users into the Web 3.0 workforce of the future.

Youth : Media : Technology

Viewpoints

David Rockwell on turning constraints into dramatic retail opportunities

Following the publication of his new book Drama, the architect discusses why limitations and impermanence will underpin a more human future for ret...

Retail : Architecture : Placemaking

Viewpoints

Streetwear: are we buying the fuss or the fabric?

The co-founders of nascent fashion brand Ballyhoo discuss why the future of hype lies in informed curation that fuses past, present and future.

Fashion : Branding : Sustainability

Viewpoints

The future of mental healthcare is trippy

Kori Harrison of Trip explains how the app will democratise psychedelic therapy and be integrated into mainstream mental healthcare over the next d...

Health & Wellness : Technology : Media & Entertainment

Viewpoints

How to target next-generation leisure-seekers

Jade Akintola, founder of ITA Leisure, is elevating the outdoor goods market with a brand that lies at the intersection of nature, design and inclu...

Travel : Tourism : Leisure

Viewpoints

Five global experts share what’s next for luxury

After a tumultuous start to the decade, we explore how the luxury sector is evolving across customer engagement, products and conscious mindsets.

Luxury : Sustainability : Travel & Hospitality

Viewpoints

The future of fashion is… farming?

Allbirds’ head of sustainability, Hana Kajimura, says it’s time for the industry to reduce carbon impacts through collaborative, regenerative pract...

Fashion : Sustainability : Manufacturing

Viewpoints

It’s time for sustainability to get spiritual

CogDis is an ethical consultancy with spirituality and imperfection at its core. Here’s how its founders are guiding brands on their quest for better.

Sustainability : Fashion : Youth

Viewpoints

Why a hybrid approach is the future of events

As some regions re-open, the virtual spaces that provided a lifeline for brands are going nowhere. Instead, get ready for a future of immersive, hy...

Events : Fashion : Marketing

Viewpoints

The audio-first future of Muslim social media

A spokesperson for social media platform Sango, explains how audio-based engagement is fostering community for Muslims across the world.

Media : Social Media : Technology

Viewpoints

Galaxy’s live-stream app animates fashion resale

Danny Quick, co-founder of retail app Galaxy, explains why live video selling will foster a community-led future for fashion resale.

Retail : Fashion : Sustainability

Viewpoints

Retailers must think beyond the category to compete

It’s no longer enough to offer local events at flagship stores – now, retail must take inspiration from other sectors entirely, from galleries to s...

Retail : Customer Experience : Leisure

Viewpoints

How tech will shape a future of situational skincare

Taking cues from fitness and health apps, Routinely co-founder Charlotte Van Loock is using data to tailor and adapt skincare routines to people's ...

Beauty : Technology : Health And Wellness

Viewpoints

We’re living in the age of the Meme Brand

Welcome to kamikaze capitalism, where business rules are inverted, creative destruction becomes destructive creation and brands compete to stand fo...

Branding : Advertising : Gen Z

Viewpoints

For brands, Pride must be a long-term strategy

With a mission to democratise LGBT+ media, Tag Warner, CEO of Gay Times, discusses how brands can navigate Pride month and beyond.

Youth : Identity : Media

Viewpoints

How resell culture will define Gen Z banking

Geri Cupi, CEO and founder of fintech disruptor Twig, discusses how the circular economy will transform young people’s perception of wealth.

Finance : Gen Z : Retail

Viewpoints

The future of fragrance is physi-motional

Scent has long transcended time and space. Now, it’s being used to connect humans, bridge digital gaps and fuse the functional with the emotional.

Luxury : Beauty : Technology

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