Experts & Opinion

Discover the opinions that matter and the ideas shaping our future, including on-demand webinars, videos and podcast discussions with innovative thinkers on how we can collectively shape a more positive future.

RSVP: Culture-coded Retail Online Event

Join us on 19 June 2025 for an online event introducing our new retail macro trend report.

What’s New on LS:N Global?

From shifting definitions of value to TikTok-fuelled commerce and hormone health retreats, our analysts unpack what’s new and next on LS:N Global.

Viewpoints

The Wellness Reset

Energy fields, somatic sensing and spiritual technologies are resetting elite approaches to wellness, according to Carlos Urrutigoity, general manager of London club Grey Wolfe.

Viewpoints

Democratising Longevity

Neko Health tells LS:N Global why preventative healthcare needs a glow-up – and how design and data can reshape the way we future-proof our bodies.

Viewpoints

The New Youth Club

Moot is a membership-based third space redefining UK youth clubs for a generation craving real-world connection, culture and community.

Viewpoints

The youth voices of Intersectional Environmentalism

With one-size-fits-all sustainability goals excluding people of colour, Gen Z are combining social justice with environmental activism.

Youth : Sustainability : Intersectionality

Viewpoints

Aerial wants to simplify travel carbon offsetting

Aerial app co-founder Andreas Homer on his ambition to make tracking our travel carbon footprint as intuitive as counting calories or daily steps.

Travel : Sustainability : Hospitality

Viewpoints

Transparency means business in the Covid age

Covid-19 brings an opportunity for brands to radicalise a generation of recycling moderates into consumers that demand transparency from retail bra...

Packaging : Retail : Sustainability

Viewpoints

Asian youth’s sonic renaissance

Eastern Margins founder Lumi and creative director Adanko discuss how music can be used as a tool for resistance among the East and Southeast ...

Youth : Music : Nightlife

Viewpoints

Placesonas: the new imperative for brands’ smart assistants

Smart assistants are breaking out of the home – so businesses must consider the new contexts and opportunities for people to interact with them on ...

Retail : Technology : Marketing

Viewpoints

Covid-19 is inspiring China’s green future cities

Architect Vicente Guallart discusses his vision for Xiong’an, a nascent ecological Chinese city set to offer a new standard for urban living in th...

Future Cities : Architecture : China

Podcasts

Podcast: PCH Innovations on Tools, Techniques and Transformational Tech

In the second Zoomcast and podcast, The Future Laboratory talks to Stefan Liske and Adrien Hobt from the PCH Innovations studio about Changing Matt...

Podcast : Back To The F**kture : PCH Innovations

Viewpoints

How tech is transforming artisanal luxury in India

Indian luxury expert Deepali Nandwani discusses the state of luxury in India, from Covid-19’s impact to downsized weddings and goods on demand.

Luxury : Retail : Fashion

Viewpoints

Greener marketing for the Transformative Twenties

The pandemic has made ‘pivoting’ a matter of survival as well as principle for global brands. But as we push towards a greener economy, what should...

Society : Advertising : Post-pharmacy Brands

Viewpoints

Menopausal empowerment

Dr Louise Newson, founder of Balance app, uncovers the importance of holistic menopausal wellbeing and educated empowerment for this important life...

Health And Wellness : Health Technology : Menopause

Viewpoints

How The Yes is re-imagining algorithmic retail

Julie Bornstein, co-founder and CEO of The Yes, explains her vision for intelligent e-commerce and the importance of curated online experiences.

Retail : Media And Entertainment : Fashion

Viewpoints

Edu-packaging heralds a new direction for phygital play

From chocolate to home deliveries, packaging is fast becoming a canvas on which brands can deliver new experiences to Generation Alpha.

Retail : Youth : Sustainability

Viewpoints

Brightseed maps the dark matter of nutrition

Emma Cooper-Mullin, director of brand marketing at biotech start-up Brightseed, delves into the world of phytonutrients and their power to revoluti...

Health : Food & Drink : Wellness

Viewpoints

What’s next for Millennial family travel?

Sara Clemence, co-founder of family travel network The Expedition, explains how nomadic lifestyles could shape the future of Generation Alpha’...

Travel : Millennials : Gen Alpha

Viewpoints

Inclusive exclusivity is the new retail experience

With retail experiences limited by the pandemic, brands are driving desire by creating secretive spaces for those in the know.

Retail : Fashion : Marketing

Viewpoints

Gen Z Perspectives: US

Yale graduate Tarek Ziad unpacks the phenomenon of cottagecore and what’s driving Generation Z’s whimsical fascination with rural living.

Youth : Workplace : Digital

Viewpoints

This is what real disruption looks like

Covid-19 has given the world a glimpse of what true disruption looks like. Now, it should change how businesses think about disruption for years to...

Covid-19 : Design : Society

Viewpoints

Product design is failing its problem-solving purpose

In the era of circular economy enthusiasts, designers should stop rehashing existing products and begin designing true era-appropriate goods.

Design : Sustainability : Technology

Viewpoints

Anti-viral fabric for the inter-Covid era

IFTNA (Intelligent Fabric Technologies North America) creates anti-viral textile solutions. Giancarlo Beevis, CEO, discusses the future of hy...

Fashion : Materials : Covid-19

Viewpoints

It’s time for brands to engage with de-growth

The pace of the last decade combined with a tumultuous 2020 is driving people towards radical community models – and brands must do the same.

Society : Sustainability : Design