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Big Ideas
The ideas and innovations that hint at the future of the consumer landscape
Big Ideas
Building the future of content
US – AOL’s new live video studio is designed to revolutionise the way in which the media company creates branded content.
AOL
:
BUILD
:
Branded Content
Big Ideas
Good fortunes
China – A new augmented reality Chinese New Year-themed game enables players to give and receive monetary gifts digitally.
Alipay
:
Augmented Reality
:
Hongbao
Big Ideas
The changing newsroom
New York – The New York Times has released a new report that outlines its newsroom’s future strategy and aspirations.
New York Times
:
Journalism
:
Media
Big Ideas
An atmosphere of protest
US – Outdoor clothing and equipment companies Patagonia and Black Diamond are taking a stand in order to prevent the sale of public land in Utah...
Patagonia
:
The Dislocated World
:
Brandstanding
Big Ideas
Countering cuts
London – Central Saint Martins and the Tate Exchange programme have recently collaborated to explore what the future of art education in the UK mi...
Art
:
Education
:
CSM
Big Ideas
The erosion of trust
Global – Consumer trust in businesses, governments, NGOs and the media is at an all-time low, according to a new report.
Edelman Intelligence
:
The Dislocated World
:
Trust Barometer
Big Ideas
Snack culture
US – General Mills has developed a range of new snacks to tap into modern snacking trends.
General Mills
:
Convenience Culture
:
Snacking
Big Ideas
Brand-led learning
Milan – The Yoox Net-A-Porter Group has collaborated with SDA Bocconi University to offer a fashion and luxury course to its students.
Yoox Net-A-Porter
:
The Learning Economy
:
Education
Big Ideas
Home smart home
US – A new report by McKinsey examines the proliferation of connected devices and the state of the connected home market.
McKinsey
:
Internet Of Things
:
Smart Homes
Big Ideas
CES 2017 Review: Part 2
This year’s show highlighted the rise of sleep as a vital contributor to wellness, new fitness tracker product innovations and the beginnings of me...
CES 2017
:
Wearables
:
Virtual Reality
Big Ideas
Connecting consumers
Los Angeles – Livby has launched the first live streaming shopping app.
Livby
:
Live Streaming
:
E-commerce
Big Ideas
Revenue streams
Global – Super Chat by YouTube enables viewers of live streamed content to increase the visibility of their comments.
YouTube
:
Gen Viz
:
Super Chat
Big Ideas
District data
US – Upstream Research has launched a tool to map environmental toxicity and disease rates for locations in the US.
Upstream Research
:
Environment
:
Data
Big Ideas
Control-freak cooking
US – Food technology start-up FirstBuild has launched an induction hob that promises precise control over temperature.
FirstBuild
:
Internet Of Things
:
Smart Kitchen
Big Ideas
Curating conversations
Global – Facebook has developed a new platform that aims to create a healthy news eco-system.
Facebook Journalism Project
:
Facebook
:
Media
Big Ideas
Documenting revolution
US – Vice has announced the making of The Third Industrial Revolution, a new documentary designed to help change America’s future infrastructure.
Vice
:
The Dislocated World
:
The Third Industrial Revolution
Big Ideas
Clean companies
Global – Apple, Facebook and Google are among the greenest technology companies in the world, according to a new report.
Greenpeace
:
Clean Energy
:
Apple
Big Ideas
A research movement
Global – Uber has launched Movement, a website that gives urban planners access to its data on cities.
Movement
:
Uber
:
Cities
Big Ideas
Cost-effective cancellations
US – Mobile rebooking app Freebird enables users with a cancelled flight to book a new ticket at no additional cost.
Freebird
:
Convenience Culture
:
Travel
Big Ideas
No sweat
Powys – British start-up Riversimple is a subscription-based mobility service with a whole-systems business strategy.
Riversimple
:
Whole-system Thinking
:
Rideshare
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