LSN : Big Ideas

Big Ideas

Race-empowered wellness

From fitness platforms to sonic escapism, global majority communities are launching transformational healing services away from their oppressors.

Wellness : Diversity : Inclusion

Big Ideas

The digital evolution of neighbourhood stores

With Covid-19 bolstering spending in local stores, new platforms are emerging that digitise independent retailers and boost access for remote shopp...

Retail : Technology : Food

Big Ideas

How beauty is being refined for Generation Z

New brands are targeting teens by re-inventing coming-of-age skincare rituals for a more pragmatic – but still visual-first – generation.

Youth : Beauty : Skincare

Big Ideas

Upgrading urban mobility for the pandemic age

With public transport use declining worldwide, innovators reveal how more sustainable approaches to mobility will flourish in the cities of the fut...

Transport : Health & Wellness : Smog Life

Big Ideas

Trans-positive beauty and wellness campaigns

Historically entrenched in cisgender heteronormative ideals, health and beauty brands are beginning to lead conversations about Trans+ inclusion.

Health And Wellness : Transgender : Non-binary

Big Ideas

The rise of resilience residences

Shelter and safety are aligning with luxury living as designers create high-end homes for a future affected by climate change and disasters.

Luxury : Future Cities : Sustainability

Big Ideas

Epidemic Retail Futures

How will retailers in 2025 cater for future viral outbreaks and enable consumers to move effortlessly in and out of lockdown periods?

Inter-covid : Scenario : Retail

Big Ideas

Black Lives Matter: the business response

Global brands and their employees are using their reach and influence to support the Black Lives Matter movement and the future progression of blac...

Black Lives Matter : Society : Campaign

Big Ideas

Inter-Covid hospitality

Amid a tourism drought, hotels are repurposing their vacant rooms to cater for consumers seeking shelter, safety and privacy.

Hospitality : Travel : Health

Big Ideas

Four ways retail is becoming a phygital playground

Innovative applications of established technologies are creating multi-layered, mixed-reality retail experiences that merge digital and physical to...

Retail : Phygital : Fashion

Big Ideas

In-game fashion

The synergy between fashion and gaming is swelling as designers and brands produce garments for wearing in-game and IRL.

Gaming : Fashion : Media

Big Ideas

The imperfect voices of quarantine cooking

As consumers turn to home cooking as a source of comfort during crisis, culinary experts are championing a slower, simpler and more accessible appr...

Food : Home Eatertainment : Covid-19

Big Ideas

The premium spirits defying world borders

With consumers unable to travel and discover local tipples, distillers are creating elevated spirits that can transport drinkers to unexpected terr...

Luxury : Drinks : Spirits

Big Ideas

Virtual sanctuaries

From phygital spas to virtual hot springs, traditional wellness spaces are being rethought to combine ancient wellbeing practices with dig...

Virtual Reality : Luxury Beauty : Beauty

Big Ideas

Socially distant dating

An increased reliance on virtual connectivity has resulted in innovations that enable daters to match from afar – and mitigate feelings of swipe fa...

Dating : Online Dating : Dating App

Big Ideas

Four ways travel brands can become pandemic-proof

With the tourism industry on pause for the foreseeable future, explore four strategies to help travel and hospitality brands survive the Covid-19...

Travel : Hospitality : Covid-19

Big Ideas

Flat age fitness

Exercise brands are helping senior citizens keep fit and healthy with a new range of innovative tools and accessible digital platforms.

Fitness : Senior : Covid-19

Big Ideas

Rebranding recruitment for Generation Z

Workplaces and education institutions are firing up their recruitment campaigns to focus on empathy, purpose and Gen Viz aesthetics.

Youth : Media : Workplace

Big Ideas

The digital future of Fashion Weeks

The impact of Covid-19 and growing climate concerns are pushing luxury and fashion brands to technology that digitises the runway and buying process.

Fashion : Luxury : Retail

Big Ideas

Webinar: Covid-19 Future Planning

A 30-minute webinar examining the pandemic’s impact across key sectors, and the steps to future-proof strategies for your organisation and clients....

Society : Covid-19 : Retail

Big Ideas

The ideas and innovations that hint at the future of the consumer landscape