Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

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Stat: Non-conformist apparel is breaking wedding traditions

While marriages are often bound by tradition, a new mindset of non-conformism is emerging when it comes to what brides and grooms are choosing to w...

Stat : Statistics : Non-conformist Weddings

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Stat: Affluent Millennials are hungry for travel

The pandemic isn’t dampening wealthy US consumers’ appetite for wanderlust, with more than a third having already booked leisure travel for 2021.

Stat : Statistics : Anti-social Sanctuaries

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Stat: Half of London’s learner drivers are over 30

The rite-of-passage of learning to drive is no longer associated with teenagers. In London, it’s consumers in their 30s – and even at pension age –...

Stat : Statistics : Adulting Ads

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Stat: Gen Z travellers ditch clichéd travel posts

The Generation Z travel market in the US is ready to boom, but young travellers are becoming more cautious with how they document their trips on so...

Stat : Statistics : Travel Market

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Stat: Solitude prevails among Japanese seniors

In Japan, many citizens aged over 60 are lacking in friendship – a situation more common in the country than in other nations.

Stat : Statistics : Japan

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Stat: Canadian consumers seek feel-good fragrances

According to a report by Mintel, Canadian consumers increasingly seek beauty products with scents that make them feel good.

Stat : Statistics : Mood-boosting

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Stat: Chinese urbanites are increasingly prioritising haircare

While skincare remains popular among Chinese consumers, research from Mintel shows that haircare is now emerging as a top concern.

Stat : Statistics : Skintellectual Haircare

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Stat: US daters seek commitment over promiscuity

Many Americans are prioritising long-term partnerships in the inter-Covid period.

Statistics : Uncoupled Living : Relationship

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Stat: E-commerce set for significant growth in MEASA region

The e-commerce market across the Middle East, Africa and South Asia region (MEASA) is experiencing a rise in popularity.

Stat : Statistics : E-commerce

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Stat: Women across the globe are lacking sex education

Sexual wellness company Smile Makers has released a global study revealing the lack of sex education prevalent across the world.

Stat : Statistics : Sex Education

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Stat: UK children forge mindful money habits amid Covid-19

UK children experienced an increase in earnings and savingsin 2020, as well as donating to charities.

Stat : Statistic : Youth Economy Report

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Stat: China’s Generation Z hold vital spending power

Consultancy OC&C says Chinese Gen Z account for a large proportion of household spending – and significantly more so than in other countries.

Stat : Statistic : Generation Z

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Stat: German shoppers spend more on eco-friendly groceries

According to a global study by YouGov, many grocery shoppers are willing to pay more for eco-friendly products.

Stat : Statistic : Food And Drink

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Stat: Young people get hooked on home decor

New research from Mintel reveals Gen Z and Millennials are driving growth in the UK’s home improvement market.

Design : Statistic : Interiors

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Stat: Gen Z prioritise early retirement over parenthood

As Generation Z enter the workforce and begin to reflect on their financial futures, new research from Pension Bee reveals a link between child-fre...

Stat : Statistic : Society

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Stat: Generation Z retain faith in religious ideals

While many conventional forms of religious practice are being shunned, a new study by Springtide Research Institute reveals that young consumers in...

Stat : Statistic : Society

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Stat: Boomers avoid buy-now, pay-later options

According to global consumer research by eShopWorld (ESW), Baby Boomers conduct international e-commerce in a different way to younger demographics.

Stat : Statistic : Finance

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Stat: Young people remain open to new experiences

Amid the impact of Covid-19 and continuing global uncertainty, new research from Hall & Partners reveals an openness among young people to have new...

Stat : Statistic : Youth

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Stat: Home-buying in China rises among women

Women in China are buying homes at a higher rate than their male counterparts, finds a study by the Shell Research Institute.

Stat : Statistic : Society

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Stat: Meat-free foods to snatch market share in China

Chinese demand for plant-based meat options is rising, according to a white paper by food brand Xingqiling.

Stat : Statistic : Food

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