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Statistics
Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.
News
Stat: Crypto-confidence is growing in France
As the metaverse continues to pervade public discourse, cryptocurrency literacy is growing in France.
Finance
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Cryptocurrency
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Society
News
Stat: US pet owners report separation anxiety
For many, pets in lockdown were a source of love and support; as we emerge new Nationwide research finds that four in 10 Americans believe they wi...
Pets
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Health & Wellness
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Travel
News
Stat: Snapchat finds a loyal audience with young Saudis
All eyes may be on TikTok in the West, but Snapchat is rapidly becoming one of the most popular social media platforms in Saudi Arabia.
Youth
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Media & Entertainment
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Society
News
Stat: Men across the world are still sceptical about feminism
Despite continuing gender inequalities in global societies, many men still have negative perceptions about feminism.
Feminism
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Women Futures
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Society
News
Stat: Brand storytelling is integral to marketing
To improve brand engagement, companies are turning to content-led marketing strategies.
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Stats
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Statistic
News
Stat: UK consumers unmoved by branded NFTs
While brands across sectors have been rushing to create non-fungible tokens (NFTs), many consumers are not yet convinced by branded NFTs.
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Statistic
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Stats
News
Stat: China’s next-generation of sensible shoppers
Young Chinese consumers are distinguishing themselves from previous generations by their restraint and informed decision-making.
Retail
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Fashion
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Society
News
Stat: Americans are losing interest in the news
While US citizens paid close attention to the national news amid the pandemic and political turmoil, this focus is not sustainable.
Media & Entertainment
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Society
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Health & Wellness
News
Stat: Gen Z are demanding gender-fluid fashion
Brands are falling behind demand as younger generations seek more gender-neutral options.
Fashion
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Inclusivity
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Youth
News
Stat: The majority of the world opposes single-use plastic
Ahead of the fifth session of the UN Environment Assembly, set to convene in Nairobi this week, demands for the elimination of single-use plastics ...
Society
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Sustainability
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Plastics
News
Stat: Influencers make monetary gains in the metaverse
A study of social media users and influencers shows the latter are open to the potential of working with brands in metaverse realms.
Technology
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Media & Entertainment
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Retail
News
Stat: Financial wellness is the next workplace benefit
Generation Z are entering the workplace with a much more pragmatic set of demands for their employers.
Youth
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Health & Wellness
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Workplace
News
Stat: India's wealthy class is rapidly expanding
As India’s upper and middle classes expand, brands are well positioned to enter India’s burgeoning luxury market.
Luxury
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Finance
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Society
News
Stat: Chinese citizens lead global wellbeing charts
The findings of Lululemon's latest Wellbeing Index suggest that global wellbeing has improved, owing to better coping strategies and a greater focu...
Health & Wellness
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Society
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Sports & Leisure
News
Stat: Romance fraud reaches a record high
According to data by the Federal Trade Commission (FTC), the rate of romance fraud has reached an all-time high.
Finance
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Health & Wellness
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Society
News
By 2026, visits to the metaverse could be daily
Just like other digital platforms and innovations before it, new research predicts that the metaverse will soon integrate itself into people’s dail...
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Stats
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Statistic
News
A new low for global democracy
The Economist Intelligence Unit’s latest annual Democracy Index has found that the global state of democracy declined in 2021, with the aggregate s...
Stat
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Stats
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Statistic
News
Stat: Global diamond jewellery sales are soaring
While the diamond jewellery industry suffered a pandemic hit resulting in store closures, wedding cancellations and travel restrictions, recent res...
Stat
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Statistic
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Stats
News
Stat: The power of the plant-based menu
Research from the University of Oxford shows that adding more plant-based menu options is a simple and effective way to reduce meat consumption.
Stat
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Stats
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Statistic
News
Stat: Brand loyalty is on the decline
Once a defining factor of purchasing decisions, brand loyalty is becoming a rare resource in retail.
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Stats
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Statistic
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